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Aashish Pahwa

Education:

Bachelor of Commerce (BCom), Delhi University

Aashish Pahwa
Aashish Pahwa

A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.

white labelling

What Is White Label? – Process, & Examples

by Aashish Pahwa in Marketing Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Not every business develops its offering intending to operate on a B2C model (customer-facing model). Some focus on … Read more

Categories Marketing Essentials
churn rate

What Is Churn Rate? – Meaning, Types, & Formulas

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

According to Stanford, every business that exists today might become a subscription business soon. And with the subscription-based … Read more

Categories Startup Essentials
burn rate cash runway startup

What Is Burn Rate & Startup Runway?

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Generally, your startup will not be profitable during its early stages. By not profitable, I mean … Read more

Categories Startup Essentials
debt financing

What Is Debt Financing? – Types, Sources, Pros & Cons

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Usually, during the initial stages of the startup, the money comes from the pockets of founders and … Read more

Categories Startup Essentials
Equity financing

What Is Equity Financing? – Types, Sources, Pros & Cons

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Running a successful startup requires a lot more than just a great idea. It also involves … Read more

Categories Startup Essentials
Simple Agreement For Future Equity SAFE

What Is Simple Agreement for Future Equity (SAFE)?

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Startup funding during the initial stages of the startup is crucial for the company’s survival in … Read more

Categories Startup Essentials
stealth startup

What Is Stealth Startup? – Types & Examples

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Not every entrepreneur wants to gain public attention. Many do believe in privacy in the initial … Read more

Categories Startup Essentials
brand association

Brand Association – Definition, Importance, Types, & Examples

by Aashish Pahwa in Branding Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Umpteen number of brands are present in a customer’s vicinity. While the customer fails to recognise … Read more

Categories Branding Essentials
deep tech

What Is Deep Tech? – Use Cases, Examples, & Future

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

Technology is ever-evolving. Scientific discoveries and engineering are disrupting almost every industry we know. A decade … Read more

Categories Startup Essentials
customer lifetime value

What Is Customer Lifetime Value (CLV)? – Formula & Examples

by Aashish Pahwa in Startup Essentials | Reader DisclosureOur content is reader-supported. This means we may earn a commission if you click on some of our links.

An old business adage states that about 20 percent of the customers bring in 80 percent of revenue … Read more

Categories Startup Essentials
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