The Art Of Demand Creation
Wouldn’t it be a paradise for businesses if they had a secret formula that could create demand for anything and everything from thin air? All a...
The On Demand Economy | How On-Demand Companies Work?
Not so long ago, there was an idea to disrupt the taxi industry. The idea today is around 9 years old, worth $48 billion, present in...
5 Biggest Startup Trends & Predictions For 2018
Planning the future based on certain stats and facts usually gives you an upper hand over your competitors as you end up capitalizing on the first...
Initial Coin Offering (ICO) vs. Initial Public Offering (IPO)
Throughout the short history of cryptocurrency, we’ve been introduced to numerous new processes and terms like decentralization, coins, tokens, altcoins, etc. One such process brought to...
Is First Mover’s Advantage Real?
Competition is the fuel of a market. Some firms compete for customers, some compete for resources, some compete for market share and all compete for profits....
Blockchain for Dummies
Bitcoin, Ethereum, Litecoin, Ripple are words all of us have been bombarded with in the past year or so. So much has and is being written...
5 Tips To Come Up With A Great Business Name
Selecting a name for your business is an uphill struggle. It’s not only overwhelming but also a confusing task for most of the entrepreneurs. By naming...
Retailtainment: Your Complete Guide
Retailers have been in the market since the beginning. Over the years, they have just transformed from rudimentary shops to big shopping malls and have tried...
Social Shopping: A Quick Guide To Social Commerce
Social networks influence most of your habits and you have become such dependent on the social media that you prefer anything which involves social networking over...
VRIO Framework Explained
There are thousands of firms competing with each other extensively. These companies use different kinds of tools like PEST analysis, BCG Matrix, Porter’s 5 Forces and Value...
