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  • Categories
    • Guides
    • Brand Study
    • Essentials
      • Startup Essentials
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Guides

The 10 Types Of Entrepreneurs [Infographic]

by Aashish Pahwa
types of entrepreneurs

Entrepreneurs are stealing the spotlight in the 21st century and … Read more

Categories Guides, Startup Essentials

Top 10 Promising Tech Startups of 2017

by Rameez M Sydeek
tech startup

Change is the only constant in the tech industry. Every … Read more

Categories Guides

A Beginner’s Guide To The Facebook Pixel

by Prabhu Tewari
facebook pixel

Advertising on Facebook could be confusing at times and one … Read more

Categories Guides

What Makes Something Go Viral? The Psychology Of Virality

by Sourobh Das
what makes something go viral

The internet is a tough place if you don’t know … Read more

Categories Guides

What Is Network Effect? Why Is It Valuable?

by Arieez Dutta
NETWORK EFFECT

Why do companies like Facebook, Whatsapp, Instagram, Snapchat, etc rule their … Read more

Categories Guides

The Psychology of Ownership in Marketing

by Aashish Pahwa
psychology of ownership

Ever wondered why children are so unwilling to exchange their … Read more

Categories Guides

This Dating Website Revolutionized The Way We Watch Videos

by Arieez Dutta

Right from newspapers in 1685 to modern online dating apps … Read more

Categories Guides

The Marketing Research Process

by Arieez Dutta
MARKETING RESEARCH PROCESS

Marketing plays an important role in the success of a … Read more

Categories Guides, Marketing Essentials

What’s Missing from Your Social Media Marketing Strategy?

by Aashish Pahwa

If you aren’t focusing on your social media marketing strategy, … Read more

Categories Guides, social media marketing

10 Psychology Tips for Social Media Marketing

by Aashish Pahwa
psychology tips for social media marketing

Marketers are not psychologists, but a majority of successful marketers … Read more

Categories Guides, social media marketing
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