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According to a study conducted by Harvard, it costs a business about 5-25 times the general cost to acquire a new customer than it does to...

You are ready to invest your money and reap the profits that you have never experienced before. Then comes along the hedge funds which entices you,...

Everybody loves receiving gifts. Not only do they make us feel special, but they also make us happier. And in most cases, giving or receiving gifts...

Admit it. We have had them all. The ever-complaining coworker next cubicle, The ‘my project sucks’ lunch mate, The ‘boss hates me’ drama queen who keeps...

A big misstep small e-commerce companies make is thinking that personalization can help them achieve more conversions. This opinion greatly differs from the reality presented in...

Don’t you just love it when you receive a package on your doorstep, not knowing what it contains? The anticipation of opening the package and discovering...

You can see it right from the corner of the block. That storefront. The sign in clean yet warmly inviting colours, the lovely summer dresses in...

Every now and then we find ourselves asking the question, what could we do to make our marketing and reach stronger? Because let’s be honest, a...