All posts in "Business Model Phase"

Business Model Canvas Explained

By Sourobh Das / September 12, 2017

Alexander Osterwalder, the founder of, in 2008, introduced perhaps the most comprehensive template for business models, called the Business Model Canvas (BMC). What is a Business Model Canvas? The Business Model Canvas is a strategic tool for developing new business models or documenting and improving existing ones. Giants like P&G, GE, Nestlé etc. use […]

How to Develop an Ideal Business Model? | The Startup Process

By Sourobh Das / November 16, 2017

Your strategy for making your startup work for you will decide its competitiveness in the market. You would want to gain a sustainable advantage over your competitors and that starts with the right business model. Now that you know what a business model is  and the various types of business models, it’s time to learn […]

What is a Business Model? Types of Business Models

By Sourobh Das / November 3, 2017

Your prototype might be ready for presenting to investors or licensees but it is worth nothing if you do not have a business model in place. How are you going to explain to anyone what your product does/intends to do and how it is going to add/create value for customers as well as the company? […]