Marketing Essentials
Market Segmentation – Definition, Bases, Types & Examples
Market segmentation is one of the most efficient tools for marketers to cater to their target group….
Arieez Dutta
A social entrepreneur who loves to read books on self-help, motivation, businesses, entrepreneurship, and social dynamics. To me a life without health, wealth, love, and happiness is a life not worth living.
Marketing Essentials
What Is Network Effect? Why Is It Valuable?
Why do companies like Facebook, Whatsapp, Instagram, Snapchat, etc rule their respective niches…
Business Models
Tumblr Business Model | How does Tumblr make money?
To imagine a way to connect with friends and other people without social networking is almost imposs…
Business Strategies
The Bira Story | How Did Bira Become India’s Favorite Beer?
Out all of the alcohol beverages available today, which is the world’s most widely consumed al…
Brand History
This Dating Website Revolutionized The Way We Watch Videos
Right from newspapers in 1685 to modern online dating apps today, people have been using media to pr…
Business Models
YouTube Business Model | How Does YouTube Make Money?
Started as a dating website by Steve Chen, Chad Hurley, and Jawed Karim in February 2005, YouTube is…
Business Strategies
A Deep Dive Into Tesla Business Strategy
Based in Palo Alto, California, Tesla Inc. is an American automaker, energy storage and solar manufa…
Marketing Essentials
The Marketing Research Process
Marketing plays an important role in the success of a business in any industry. It is one of the rea…
