Arieez Dutta

Market Segmentation – Definition, Bases, Types & Examples

May 27, 2020September 13, 2017 Marketing Essentialsby Arieez Dutta

MARKET SEGMENTATION

Market segmentation is one of the most efficient tools for … Read more

What Is The Network Effect? Why Is It Valuable?

July 21, 2020September 4, 2017 Featuredby Arieez Dutta

NETWORK EFFECT

Why do companies like Facebook, Whatsapp, Instagram, Snapchat, etc rule their … Read more

Tumblr Business Model | How does Tumblr make money?

September 26, 2017August 27, 2017 Business Models, Brand Studyby Arieez Dutta

To imagine a way to connect with friends and other … Read more

The Bira Story | How Did Bira Become India’s Favorite Beer?

August 21, 2017August 11, 2017 Brand Studyby Arieez Dutta

Out all of the alcohol beverages available today, which is … Read more

This Dating Website Revolutionized The Way We Watch Videos

June 4, 2020August 3, 2017 Featuredby Arieez Dutta

This Dating Website Revolutionized The Way We Watch Videos 2

Right from newspapers in 1685 to modern online dating apps … Read more

YouTube Business Model | How Does YouTube Make Money?

August 18, 2020July 29, 2017 Business Models, Brand Studyby Arieez Dutta

Started as a dating website by Steve Chen, Chad Hurley, … Read more

A Deep Dive Into Tesla Business Strategy

February 22, 2019July 26, 2017 Brand Studyby Arieez Dutta

Based in Palo Alto, California, Tesla Inc. is an American … Read more

The Marketing Research Process

August 10, 2019July 19, 2017 Marketing Essentials, Featuredby Arieez Dutta

MARKETING RESEARCH PROCESS

Marketing plays an important role in the success of a … Read more