Hustle Guides
50 Home-Based Business Ideas You Can Start
Over the last few years, with the rise in the usage of high-speed internet and technology that allow…
Shubhangi Srinivasan
A literature enthusiast, an avid reader, a blogger and an experienced social media marketer. She loves to travel whenever she can and has an eye for all things aesthetic.
Human Resource Guides
10 Motivating Phrases To Use Around Your Employees
When you are at a position of leadership at work, your employees expect you to boost their morale an…
Human Resource Guides
10 Phrases You Should Use More Around Your Team
“Whether we realize it or not, we are constantly given small opportunities to build up or put …
Human Resource Guides
5 Effective Ways Workplace Feedback Benefits Your Business
Constructive criticism is a vital part of your employees’ and organization’s ongoing development…
Human Resource Guides
Top 5 Ways to Improve Leadership Skills in Your Workplace
As the employer, it is not only your job but also your responsibility to help your employees develop…
Human Resource Guides
Recruitment Process: A Detailed Guide
Recruitment is the process of identifying and attracting potential resources who can assume the vaca…
Marketing Essentials
Direct Marketing – Definition, Types, Strategies & Examples
How can you target a specific audience or age group to present information about your services to po…
Marketing & Sales Guides
Creating An Effective Brand Identity: The Ultimate Guide
What would be the first thing you’d want people to think of when they talk about your brand? Is it…
Management Essentials
Effective Communication In Business: Importance & Tips
Running a business isn’t exactly a cake-walk. Let’s face it—if it wasn’t for the constant co…
Human Resource Guides
Top 10 Proven Ways to Motivate Employees
As an employer, it falls to you to put together the perfect team with individuals who are the perfec…
Management Essentials
Workplace Culture – Meaning, Importance, & Types
When employers interview prospective employees for a job, they often consider if they would be a goo…
Management Essentials
Hard Skills – Definition, Importance & Examples
In any job application or interview, employers look for applicants with two very important sets of s…
Human Resource Guides
Socializing At Work – The Do’s, Don’ts & How To’s
Socializing at work has come a long way from being just making small-talk with your co-workers, to b…
Hustle Guides
Are Bloggers Entrepreneurs?
The rise of social media and internet has also led to an increase in the number of bloggers worldwid…
Guides
The Psychology Of Free: Why are People Attracted to Giveaways
“Buy 2, get 1 free!” “Shop for $500 and get a free gift worth $100!” “Apply for a free mem…
Marketing & Sales Guides
5 Genius Examples Of Memes In Marketing
When we say that ‘Memes are taking over the world,’ we mean it. Quite literally. They are also r…
Marketing Essentials
What Is Personalised Marketing? How Does It Work?
What is the first thing that comes to mind upon reading the word ‘personalisation’? Maybe a gift…
Marketing Essentials
Trigger Marketing: Everything You Need To Know!
With increasing competition among companies to grow their business, the technology that backs the mo…
Marketing & Sales Guides
Customer Loyalty Programs: Your Complete Guide
According to a study conducted by Harvard, it costs a business about 5-25 times the general cost to …
Marketing & Sales Guides
Client Gifting – Psychology, Importance, Do’s & Don’ts
Everybody loves receiving gifts. Not only do they make us feel special, but they also make us happie…
Marketing Essentials
Advertising Campaign – Meaning, Examples, & Planning
Advertisements have their ways to make us buy the advertised products, don’t they? But imagine the…
Marketing & Sales Guides
The Psychology Behind Subscription Boxes
Don’t you just love it when you receive a package on your doorstep, not knowing what it contains? …
Business Guides
The 5 Richest Female Entrepreneurs In The World
In the past, the term ‘entrepreneur’ has often been associated with men on a very widespread bas…
Marketing & Sales Guides
The Secret To An Effective Advertising Campaign
What makes a good advertisement campaign? Is it the catchy tagline, the sales pitch or is it how wel…
Marketing & Sales Guides
Social Validation – Decoding The Psychology Behind It
Spoiler alert! It’s not what you think. If you have been subjected to an entirely new environment&…
How To Guides
5 Clever Strategies To Make Your Customers Say YES!
Imagine a scenario where everyone loves what you have to offer. Yes, it’s a good idea indeed. …
