Marketing & Sales Guides
TikTok Marketing: An Actionable Guide
TikTok, an app that erupted in popularity among younger demographics, has steadily matured into a gl…
Prachi Mishra
An avid reader and economics enthusiast who is always eager to learn. Prachi is an aspiring leader who believes in what she does. Besides reading , she is fond of baking , dancing and travelling.
Business Models
TikTok Business Model | How Does TikTok Make Money?
Tiktok: The most downloaded app globally in 2020 with the highest social media engagement rate per p…
Marketing Essentials
What Is Price Mix? – Strategies, Objectives, & Examples
A brilliant product in the correct location with excellent advertising cannot make a sale conceivabl…
Marketing Essentials
What Is Place Mix? – Components & Examples
It’s one thing to have a fantastic product at a reasonable price. But, it means moot if the custom…
Business Guides
Starting A Business After College? Ask These 18 Questions
So, you are a graduate, a post-graduate, or a college student who wants to take the less-travelled p…
Marketing Essentials
What Is An Invoice? – Components, Types, & Templates
As a small business owner, once you’ve finally mapped your business strategy, designed an effectiv…
Business Guides
What is Break-Even Analysis & How to Do It? [Complete Guide]
You may have a brilliant idea that inspires you to start a company or launch a new product. Or perha…
Marketing & Sales Guides
What Is Buyer’s Remorse & How To Avoid It? [Complete Guide]
Have you ever put something in your shopping cart only to regret it later? Well, you’re not alone….
Marketing Essentials
What is Billboard Advertising? [Complete Guide]
What comes immediately to your mind when you picture Times Square? All the big neon lights, signpost…
Marketing Essentials
What Is Customer Experience? – Importance & Strategies
Let’s go back to the last time you wanted to buy a smartphone. You started with a simple Google se…
Startup Essentials
What Is A Value Chain? Why Is It Important?
The market today is more competitive than ever. The players have added new attributes to competition…
Brand Competitors
WhatsApp Vs Signal: A Detailed Comparison
As our lives have become increasingly interactive, maintaining personal privacy has become more comp…
Startup Essentials
Venture Debt for Startups: What Is It and How to Get It
Many entrepreneurs believe that the size of a VC funding round corresponds with their degree of perf…
Startup Essentials
What Is Acqui-Hiring & How It Works?
Mark Zuckerberg once said that Facebook has never bought a company for the sake of buying a company….
Marketing Essentials
What Is Green Innovation? – Types & Examples
What do Tesla and IKEA have in common? Besides being top-tier companies, they are motivated to the c…
