All posts in "Startup Essentials"

    The Complete Guide To Vision Statement

    By Rameez M Sydeek / December 17, 2017

    The success of a business lies within its business model but the heart of that success lies in the vision statement. No business is able to achieve success without it. Having a vision statement lets the business stand out among the rest of companies in the same line of business. A vision statement is quite […]


    What Is A Prototype? Prototype Examples, Types, & Qualities

    By Aashish Pahwa / November 27, 2017

    How can you know if your product is viable for mass production? How can your investors get an essence of your product before the actual product is developed? A prototype isn’t just a part of the product design, it is one of the most integral parts without which future steps of the startup process are […]


    What Is A Minimum Viable Product (MVP)?

    By Aashish Pahwa / November 20, 2017

    A product hypothesis is based on innumerable assumptions of the target group’s demands and usage. However, launching a product just on the basis of assumptions isn’t the rightful thing to do. This is where the role of an MVP becomes prominent. What is A Minimum Viable Product (MVP)? A minimum viable product (MVP) is the […]


    Your Complete Guide To Crowdsourcing

    By Sourobh Das / November 8, 2017

    I am sure everyone must have told you how important cash-flow is for any company. You yourself would know that cash-flow is more difficult to manage in the initial days of a company when profits are marginal and customers don’t even know you exist. That is when external funding comes into the picture. And irrespective […]


    10 Characteristics of a Great Entrepreneur

    By Sourobh Das / October 30, 2017

    Entrepreneurs are believed to be a courageous lot. It is not easy to give up the comfort of a steady income and take the plunge. But their passion and vision take them forward. Still, so many startups fail in spite of doing most of the things right. So many startups struggle for years on end […]


    The 10 Types Of Entrepreneurs [Infographic]

    By Aashish Pahwa / October 27, 2017

    Entrepreneurs are stealing the spotlight in the 21st century and if you’re reading this post you probably are one of them. You might be an upcoming entrepreneur with a new groundbreaking business model, an existing super-entrepreneur who has successfully launched his product and is working on the next part of the plan or an infopreneur […]


    What is an Entrepreneur?

    By Sourobh Das / October 25, 2017

    You might have heard everyone around you talking about entrepreneurship and opening their own startup. You might have yourself considered opening one. Entrepreneurship is the “cool” thing to pursue in this age yet so many people are confused over what or who an entrepreneur is? What does it really take to become one? Is it […]


    Infopreneur: All You Need To Know

    By Rameez M Sydeek / October 24, 2017

    We are surrounded by entrepreneurs. Some sell great products, some provide unique services, some come up with an incredible idea, some build upon an existing idea. But every kind of entrepreneurship has its own risks and conditions. But there is a new type of entrepreneurship finding its way in the startup world. Unlike other entrepreneurship […]


    What Is Revenue? Revenue vs Income vs Profit vs Sales

    By Aashish Pahwa / October 23, 2017

    The ultimate motive of every business is to reap benefits in monetary form by performing certain primary business operations like selling goods and/or services. This monetary benefit is essential for the business as it keeps it going in the short as well as the long run. What is Revenue? Revenue is the total earnings generated by […]


    What Is A Revenue Model? 10 Types Of Revenue Models

    By Aashish Pahwa / October 23, 2017

    Entrepreneurs spend months in designing and planning how their business model will work and create value in the market. While the operational blueprint is important for the business, a blueprint of the revenue model is equally important as it decides the feasibility and long-term projections of the business by stating its money making process. What […]

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