What Is Retail? Retailing Types, Functions, & Characteristics
Retailing goes as back as the time goes and the best part of it is that the concept of retailing hasn’t changed for centuries. But before...
A marketer, a dreamer, a traveller and a philomath. I prefer stargazing to spending nights in clubs.
What Is Long Tail In Marketing? | Long Tail Theory Explained
It’s a long-known fact that there has always been a limited shelf space. Retailers, wholesalers, and distributors only stock goods that have considerable demand in the...
Box Office Fantasy Game | The Next Big Film Startup Review
What if there were a fantasy game for films where you could predict a film’s success, bid on it, and win revenue rights if you had...
The Importance Of Branding In Today’s World
Today, the market is full of countless companies selling a similar generic product. This has led to the increased importance of branding in business. The customer...
13 Actionable Branding Tips For Startups
What comes to your mind when you hear the term brand? If it is just name, logo, colour, font, ambassador, and any other attribute, you need...
What Is Demand Generation? [The Ultimate Guide]
The customer rules the market. He decides the fate of the product. The marketer today can’t really force anyone to buy his product. He can only...
What Is Ramen Profitability?
Self-sustainability is important for the initial stages of a startup. If you’re self-sustainable, you have more confidence, you can take as much time as you want...
Outsourced R&D Department For Startups | Stalwart Research Startup Review
Startups revolve around disruptive product development. They thrive on the problems that no one focuses at and provide solutions that everyone has wished for but no...
The Importance Of Communication In Business
Effective communication is imperative, not just for businesses but for the whole human ecosystem. For business, however, it holds a special place as the one which...
What Is A Decacorn?
Every startup dreams of becoming a unicorn (a startup having a valuation of at least $1 billion). But what after that? Is it the end? Or...
