Business Model of Oyo Rooms – How Oyo Rooms Work
Oyo Rooms is the largest branded network of hotels currently operating 450,000 listings in 5,000 cities in India, Malaysia, UAE, Nepal, China and Indonesia....
September 24, 2016
Everything about Google Allo vs Whatsapp
Google allo is here and has proved out to be Whatsapp’s biggest competitor ever. But does it have the features and capability of being...
September 23, 2016
Psychology of Colours in Marketing and Branding
Psychology and marketing are lifelong partners. A psychologist may not be a marketer but a good marketer always involve psychology in his marketing decisions....
September 23, 2016
What Is Brand Image? Definition, Importance & Examples
Brand Image is how customers think of a brand. It can be defined as the perception of the brand in the minds of the...
September 20, 2016
What is Guerrilla Marketing? – Strategies & Examples
Have you watched any part of the Home Alone Series? Did you see how the ‘kid’ uses the unconventional methods to fight against those...
September 16, 2016
How does Snapchat Make Money? Snapchat Business Model
Released in September 2011, Snapchat, the ‘communicate and tell your stories through pictures & videos application’ has a unique business model and a revenue...
September 12, 2016
Brand Positioning: Definition, Types, & Examples
Customers weigh generic products offered by different brands according to the associations and traits they come along with. The competition in the market is...
September 10, 2016
Everything you need to know about Taxi Aggregators | Uber | Didi | Ola
Cheaper price, better service, and a brand recall, is it all that’s needed to rule a market niche? Uber (global) and others like Lyft (USA), Didi...
September 8, 2016
Paytm Business Model | How does Paytm Make Money?
How Paytm makes money even after providing 50% to 100% cashback? What exactly is Paytm’s Business Model? It’s a worthy question to ask. Another...
September 5, 2016
Marketplace Business Model vs. Aggregator Business Model
Marketplace Business Model and Aggregator Business Model, though very similar, have noticeable differences. But before talking about those difference, let us first talk about...
September 4, 2016
