Trigger Marketing: Everything You Need To Know!
With increasing competition among companies to grow their business, the technology that backs the more personalized advertisements and campaigns has evolved as well. Businesses now seek...
5 Tips to Create an Effective Customer Loyalty Program
The whole point of a customer loyalty program is to be able to retain customers that are valuable to your business, while also rewarding them for...
Your Complete Guide to Customer Loyalty Programs
According to a study conducted by Harvard, it costs a business about 5-25 times the general cost to acquire a new customer than it does to...
Client Gifting – Psychology, Importance, Do’s & Don’ts
Everybody loves receiving gifts. Not only do they make us feel special, but they also make us happier. And in most cases, giving or receiving gifts...
Advertising Campaign – Meaning, Examples, & Planning
Advertisements have their ways to make us buy the advertised products, don’t they? But imagine the impact that a whole series of advertisements, all sharing the...
The Psychology Behind Subscription Boxes
Don’t you just love it when you receive a package on your doorstep, not knowing what it contains? The anticipation of opening the package and discovering...
The 5 Richest Female Entrepreneurs In The World
In the past, the term ‘entrepreneur’ has often been associated with men on a very widespread basis. But with the times changing fast, the number of...
The Secret To An Effective Advertising Campaign
What makes a good advertisement campaign? Is it the catchy tagline, the sales pitch or is it how well you have structured your communication message? Well,...
Decoding The Psychology Behind Social Validation
Spoiler alert! It’s not what you think. If you have been subjected to an entirely new environment– say, a completely new city, not knowing how to...
5 Clever Strategies To Make Your Customers Say YES!
Imagine a scenario where everyone loves what you have to offer. Yes, it’s a good idea indeed. Yes! I’ll definitely buy it! Yes, it’s a perfect...
