This Startup Transforms Tech SMBs with Unified AI Apps – Frame

Tangled in a mess of separate apps, tech small and medium-sized businesses (SMBs) often find their productivity a jigsaw puzzle that’s tough to solve. Each piece represents a different software tool, and they rarely fit together neatly. Enter the world of SaaS fragmentation—too many solutions causing more problems rather than fixing them. But the silver lining? A startup that steps into this chaotic arena with a cape of clarity, armed with a toolbox that fits every piece meticulously in its place. Nicolas Baranowski, at the helm of this venture, has launched Frame—a simple yet potent unified suite of AI work apps designed to smooth out these complexities for Tech SMBs. Gone is wasted time hopping between applications; instead, Frame introduces a symphony of productivity. With Frame’s foundational trio made up of a designer, programmer, and ex-McKinsey consultant, they’re not just creating software—they’re crafting sorcery for efficiency.

What is Frame?

Frame is your new teammate in the digital workplace, designed with tech SMBs in mind. Picture your team with an array of tools, each supposed to make life easier but somehow making it harder to keep up due to all the switching back and forth—this is where Frame steps in to iron out the wrinkles. It’s not just another app; Frame is a unified suite that brings together essential work apps with a sprinkle of AI magic.

You can expect seamless integration with Frame’s toolkit, cutting out the time lost in app-hopping. It’s like having a Swiss Army knife for your daily tasks, where each tool works better because it’s part of a thoughtfully assembled collection. Instead of working against each other, these tools work in concert—a symphony of productivity at your fingertips.


What makes Frame stand out? Think of it as a startup that isn’t just adding to the noise. It’s creating harmony by launching five interconnected apps right from the get-go, promising you more focused work and less fragmentation. This approach is not just smart, it’s transformative for growing businesses drowning in software clutter.

Frame Founders

Nicolas Baranowski is not just any CEO; he’s a maestro orchestrating a symphony of productivity for tech SMBs struggling with SaaS fragmentation. With a unified suite of AI work apps, Frame is the answer to the cacophony of disjointed software tools. Nicolas, alongside a designer and developer duo has crafted Frame to be more than mere apps—it’s a cohesive, multitasking powerhouse.

Frame Team

The trio behind Frame brings together a wealth of expertise. An imaginative designer who sees beauty in user-friendly interfaces, a programmer whose code whispers to machines, and an ex-McKinsey consultant with a strategic mind sharp as a tack—all united under Nicolas’s vision to harmonize software chaos. They’re not building just one solution; they’re constructing five interlinked apps straight out of the gate, setting them apart from the one-trick ponies in the tech field.

In the startup’s infancy, raising capital was akin to planting seeds in a digital garden—tedious but necessary for growth. Today, with a valuation soaring at 20 million and fresh funding of over 1.5 million, Frame is on a trajectory as impressive as their 5000% year-over-year growth. The plan? To continue developing this digital Swiss Army knife—adding more apps and enhancing functionalities.

For those navigating the high seas of entrepreneurship, Nicolas’s advice is like a lighthouse: stay focused on your North Star. And for those tech SMBs seeking respite from the app-switching whirlwind, statistics whisper a promise—devote your time to Frame and reclaim 10% of it back for focused productivity.

Interview with Nicolas, CEO of Frame

Diving straight into the heart of productivity challenges, I had the chance to sit with Nicolas Baranowski, the CEO of Frame—an ingenious startup aiming to cut through the noise of SaaS fragmentation. In an industry where tech SMBs often struggle to keep their digital tools in tune, Frame emerges as a conductor, orchestrating a suite of AI-powered apps to streamline day-to-day operations.

Q: Can you tell us about your role at Frame and what the startup is all about?
A: I am Nicolas, the CEO at Frame. Our startup provides a simple and unified suite of AI work apps designed specifically for tech SMBs facing challenges with SaaS fragmentation.

Q: Who does Frame serve and what primary problem are you solving?
A: We focus on tech SMBs, aiming to solve the problem of SaaS Fragmentation by offering a unified suite of productivity apps for teams.

Q: What inspired you to venture into this particular industry?
A: The inspiration came from the need for better SaaS orchestration in the market.

Q: How does Frame stand out from its competitors?
A: Unlike others, we’re a compound startup; from the start, we’ve built not just one but five interconnected apps.

Q: Has Frame received external funding, and if so, what is its valuation today?
A: Yes, we have received external funding. Our current valuation stands at £20 million.

Q: Could you share some details about Frame’s future plans?
A: Our plans include developing more apps and expanding functionalities per app to further streamline productivity for our users.

Q: What advice would you give to aspiring entrepreneurs looking to start their own business?
A: Focus on one thing and keep pushing. Persistence is key.

Nicolas’s words ring true not just for his journey but for anyone looking to carve a path in today’s dynamic business landscape. As Frame continues to grow, it promises tech SMBs a way to reclaim precious time—up to 10% by reducing context switching—ushering in an era of ‘focused’ work.

Feedough’s Take on Frame

Frame’s ascent in the tech world is a testament to its potential to disrupt the status quo of software usage among SMBs. With its unified suite of AI work apps, the startup is poised to tackle the challenge of SaaS fragmentation head-on. This simplification and streamlining of tools offer a beacon of efficiency for tech businesses swamped in a sea of apps. The potential for a 10% reclaim in productivity time isn’t just a promise—it’s a notable competitive advantage.

The future for Frame appears bright, with its substantial 5000% year-over-year growth signalling not only market approval but also scalability. They are not merely surviving the fierce tech ecosystem; they’re carving out a niche with their harmonious suite. For tech SMBs hitching their wagon to Frame, the expectation is clear: less time lost in digital limbo and more time capitalizing on focused innovation. The startup’s trajectory suggests a burgeoning digital revolution—one where each app doesn’t sing solo but as part of an impressive productivity chorus.