Aashish Pahwa
Business Guides
Selecting a name for your business is an uphill struggle. It's not only overwhelming but also a conf…
Business Models
Ecommerce Business & Revenue Models Explained
In less than 25 years, the internet has brought the whole offline shopping experience right at your …
Marketing & Sales Guides
Social Shopping: A Quick Guide To Social Commerce
Social networks influence most of your habits and you have become such dependent on the social media…
Management Essentials
What Is Micromanagement? Who Is A Micromanager?
Directing the efforts of the team towards a definite purpose or a goal involves the use of many mana…
Business Models
How Does Groupon Make Money? Groupon Business Model
Groupon, the fastest company to reach $1 billion valuation milestone, is the pioneer of online deal…
Management Essentials
6 Management Styles And Where They Suit Most
Management is what directs the efforts of the group towards a definite purpose. It is an integral pa…
Branding Essentials
What Is Sonic Branding?
Can you sing this for me?
“ba da ba ba ba, I'm lovin' it"
What? Does it sound lik…
Startup Essentials
What Is A Prototype? – Examples, Types, & Qualities
Prototyping is an essential step in the development of a product, be it digital or physical. The pro…
Business Models
How Does Venmo Make Money? | Venmo Business Model
You wouldn't disagree with me if I say smartphones are the new wallets of the millennials. Cash has…
Startup Essentials
What Is A Minimum Viable Product (MVP)?
A product hypothesis is based on innumerable assumptions of the target group's demands and usage. Ho…
Startup Guides
5 Biggest Startup Mistakes And How To Avoid Them
90% of startups fail.
Scary?
But here's a more terrifying fact:
90% of the time, startups f…
Marketing & Sales Guides
The Attention Monetization
What does it mean to 'Pay Attention'?
But before answering this question, answer these-
How many t…
Business Models
SAAS Business Model | How SAAS Works?
Software come in two forms:
Software As A Product (SAAP): where the software is usually sold with…
Startup Essentials
What Is Intrapreneurship & Who Is An Intrapreneur?
The idea of entrepreneurship is enticing, everyone likes to be their own boss. But not everyone can …
Branding Essentials
What Is Brand Identity? – Importance & Examples
A brand is viewed with two different perspective –
How the brand wants to be perceived.
How…
Branding Essentials
What Is Brand Equity? Why Is It Important?
The increase in the competition has eventually changed the buying habits and purchasing decision mak…
Startup Guides
The 10 Types Of Entrepreneurs [Infographic]
Entrepreneurs are stealing the spotlight in the 21st century and if you're reading this post you pro…
Startup Essentials
Who is an Entrepreneur? – Characteristics & Types
https://youtu.be/N8jI8qdizdk
You might have heard everyone around you talking about entrepreneur…
Business Models
DealDash Business Model | Is DealDash a Scam?
Auctions have been in existence since the 500BC and we've seen many new business models built around…
Startup Essentials
What Is Revenue? Revenue vs Income vs Profit vs Sales
The ultimate motive of every business is to reap benefits in monetary form by performing certai…



















