Aashish Pahwa
Business Models
Can your small family grocery company become world's most sought-after discount supermarket? Well, i…
Business Guides
The On Demand Economy | How On-Demand Companies Work?
Not so long ago, there was an idea to disrupt the taxi industry. The idea today is around 9 years ol…
Startup Essentials
Initial Coin Offering (ICO) vs. Initial Public Offering (IPO)
Throughout the short history of cryptocurrency, we've been introduced to numerous new processes and …
Marketing Essentials
What Is Social Marketing?
Ever since the term was coined by Philip Kotler and Gerald Zaltman in 1971, there has been a steep r…
Startup Essentials
MVP vs. Beta: What’s The Difference?
Pre-releases of a product are important for varied reasons. However, each release has its own object…
Business Models
How to Start a Vending Machine Business
Can anyone make money by setting up self-dispensing automated retail machines?
Definitely!
Fro…
Business Guides
5 Tips To Come Up With A Great Business Name
Selecting a name for your business is an uphill struggle. It's not only overwhelming but also a conf…
Business Models
Ecommerce Business & Revenue Models Explained
In less than 25 years, the internet has brought the whole offline shopping experience right at your …
Marketing & Sales Guides
Social Shopping: A Quick Guide To Social Commerce
Social networks influence most of your habits and you have become such dependent on the social media…
Management Essentials
What Is Micromanagement? Who Is A Micromanager?
Directing the efforts of the team towards a definite purpose or a goal involves the use of many mana…
Business Models
How Does Groupon Make Money? Groupon Business Model
Groupon, the fastest company to reach $1 billion valuation milestone, is the pioneer of online deal…
Management Essentials
6 Management Styles And Where They Suit Most
Management is what directs the efforts of the group towards a definite purpose. It is an integral pa…
Branding Essentials
What Is Sonic Branding?
Can you sing this for me?
“ba da ba ba ba, I'm lovin' it"
What? Does it sound lik…
Startup Essentials
What Is A Prototype? – Examples, Types, & Qualities
Prototyping is an essential step in the development of a product, be it digital or physical. The pro…
Business Models
How Does Venmo Make Money? | Venmo Business Model
You wouldn't disagree with me if I say smartphones are the new wallets of the millennials. Cash has…
Startup Essentials
What Is A Minimum Viable Product (MVP)?
A product hypothesis is based on innumerable assumptions of the target group's demands and usage. Ho…
Startup Guides
5 Biggest Startup Mistakes And How To Avoid Them
90% of startups fail.
Scary?
But here's a more terrifying fact:
90% of the time, startups f…
Marketing & Sales Guides
The Attention Monetization
What does it mean to 'Pay Attention'?
But before answering this question, answer these-
How many t…
Business Models
SAAS Business Model | How SAAS Works?
Software come in two forms:
Software As A Product (SAAP): where the software is usually sold with…
Startup Essentials
What Is Intrapreneurship & Who Is An Intrapreneur?
The idea of entrepreneurship is enticing, everyone likes to be their own boss. But not everyone can …