12 Important Lessons From Failed Startups
No business is inherently future-proof, no matter how big or small it may be. At some … Read more
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
Business Process Outsourcing (BPO): Definition & Examples
A business process refers to a set of activities or tasks that are carried out in … Read more
Startup Due Diligence: What Entrepreneurs Should Know
Finding an investor is hard. Convincing him to invest in your startup is harder. But the … Read more
Product Positioning: Definition, Types, & Examples
Customers weigh a variety of factors when considering a purchase. And all these factors affect how … Read more
What Is A Virtual Store? How Does It Work?
Ecommerce has disrupted the retail sphere as customers know it. However, it also took away the … Read more
What Is Entrepreneur In Residence?
Venture capital firms and other investors operate on just one principle – invest in people and … Read more
Where & How To Find A Cofounder For Your Startup?
A startup isn’t a single-player game. It’s a team sport. In fact, 23% of startups fail … Read more
What Is CPC? Cost Per Click Explained
Digital marketing is a broad term that refers to the various ways businesses can promote themselves … Read more
What Is CPM? Cost Per Thousand Impressions Explained
Advertising on the internet can be confusing. There are so many acronyms and abbreviations that it’s … Read more
How to Avoid Time Theft in Remote Teams: Complete Guide
Remote work is not new, but for many organisations, the pandemic was their first time implementing … Read more