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  • Categories
    • Guides
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      • Startup Essentials
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Aashish Pahwa
Aashish Pahwa

A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.

meesho business model

Meesho Business Model | How Does Meesho Make Money?

by Aashish Pahwa

Ecommerce isn’t the same we knew a decade ago. The rise of social media platforms like … Read more

Categories Business Models
networking for entrepreneurs

Networking For Entrepreneurs: Complete Guide

by Aashish Pahwa

Entrepreneurship is not a solo journey. To be successful, you need to be in the right … Read more

Categories Guides
email marketing

What Is Email Marketing [Detailed Guide]

by Aashish Pahwa

Emails existed way before the internet was even a thing. In fact, the first email was … Read more

Categories Marketing Essentials
STP marketing model

What is STP Marketing? – The STP Model Explained

by Aashish Pahwa

Today, several businesses make the mistake of commencing their marketing without a plan or target audience … Read more

Categories Marketing Essentials
Pay as you earn

What Is Pay As You Earn (PAYE)?

by Aashish Pahwa

Taxes are a huge part of our lives; there’s no escaping them. Be it in developing … Read more

Categories Management Essentials
bootstrapping vs funding

Bootstrapping Vs Funding: What’s Better For Your Startup?

by Aashish Pahwa

Just getting an idea for a business is hard enough – but once you’ve got that … Read more

Categories Guides
how do digital payments benefit small businesses

How Do Digital Payments & Cryptoassets Benefit Small Businesses?

by Aashish Pahwa

Small businesses are the backbone of any economy. They are the risk-takers, the job-creators, and the … Read more

Categories Guides
make money watching ads

How To Make Money Watching Advertisements? – A Guide

by Aashish Pahwa

Advertisements are annoying, and we all tend to skip them whenever we can. But what if … Read more

Categories Guides
twitter for business

A Detailed Guide To Using Twitter For Business

by Aashish Pahwa

Twitter isn’t your usual social network. It’s not like Facebook, where you can just post pictures … Read more

Categories Guides
Build a sales funnel

How To Build A Sales Funnel For Your Business?

by Aashish Pahwa

Customer acquisition is much like dating. It happens in stages. It starts with the customer being … Read more

Categories Guides
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