Questionnaire: Definition, Types, Examples & How To Design
Be it government, a for-profit organisation, or even a not-for-profit organisation, data collection is of paramount importance for all to get insights on the...
November 21, 2019
10 Types of Investors for Startups
So, you’re an entrepreneur with an extraordinary idea for a startup which is surely going to disrupt the existing market; and now all you...
November 18, 2019
Startup Bootstrapping: A Detailed Guide
Being an entrepreneur, you have four usual funding options. These include – Raising funds from the investors by offering equity to them, Taking a...
November 15, 2019
Brand Building: A Complete Guide | How To Build A Brand
Your brand is what other people say about you when you are not in the room. – Jeff Bezos Well, no one would agree...
November 13, 2019
22 Proven Black Friday Marketing Ideas For Online Stores
What started in the USA is now a worldwide phenomenon – the two biggest shopping days for online retailers when millions of transactions take...
November 9, 2019
What Is Brand Strategy & How To Develop One? [Ultimate Guide]
A brand is what the customer talks about when he uses the product. It’s what gives the identity to the product, makes it recognizable,...
November 7, 2019
What Is Brand Architecture? – Components, Types, & Examples
Expansions, acquisitions, mergers and other such strategies, although good for the company in the long run, create a lot of clutter and confusion in...
October 29, 2019
Go-To-Market Strategy [The Ultimate Guide]
If you are an experienced entrepreneur, you’d probably know that having a brilliant team, building a disruptive business model, and designing an impressive business...
October 22, 2019
Brand Management – Definition, Functions, & Process
A usual day in the office life of a brand manager would be to plan and execute strategies to resonate the brand with the...
October 16, 2019
The 3 Big Causes Of Debt & Its Impact On Your Business
When you hear the word “debt,” you’ll likely have some negative connotations in terms of financial health and stability. Most of us associate debt...
October 12, 2019
