7 Shares What Makes Something Go Viral? The Psychology Of Virality By Sourobh Das / October 10, 2017 The internet is a tough place if you don’t know its rules. Is there anyone who wants to languish in utter oblivion? I guess not. Most content creators put in a lot of effort for everything they make but only a few are able to reach the levels of craze and virality we all crave. […]
7 Shares 10 Reasons Why Startups Fail By Sourobh Das / October 3, 2017 Post-mortems are never nice but sometimes it becomes imperative to witness them to learn from others’ mistakes and avoid them in your own journey. When you have invested so much time and effort in your company, right from ideation to customer validation to scouting for funds, you would want to make sure that your efforts […]
2 Shares Top 10 Simple & Profitable Startup Ideas in 2017 By Sourobh Das / October 5, 2017 If you are tired of working for others and want to be your own boss, there is good news. Start-ups are in vogue now more than ever. We have got you covered with everything you might want to know about starting your own business. But not all start-ups will or can succeed. There are some […]
5 Shares The Smarter Way To Build A Powerful Network | The Startup Process By Sourobh Das / September 23, 2017 As the founder of a start-up, you would need many things and a great network of contacts is one of the most important of them. The theory of socially embedded ties assumes that there is a close relationship between the founder’s network and the start-up’s success. Entrepreneurs with the right contacts can get cheaper or […]
4 Shares The Ultimate Guide to Startup Marketing | The Startup Process By Sourobh Das / September 17, 2017 A marketing plan is as important as your business model once your business is up and running. You might have a stellar idea and product and your company might have all the funding in the world but all of that is worthless if you do not have customers. You need a marketing plan to win […]
2 Shares The Most Active And Prominent Angel Investors By Sourobh Das / September 24, 2017 Your start-up needs funding and lack of it should never be a hindrance to its success. There are investors willing to help you out, no matter wherever you might want to set up your company. Though now you know everything you might have wanted to know about raising capital for your company, here’s a list […]
31 Shares Business Model Canvas Explained By Sourobh Das / September 12, 2017 Alexander Osterwalder, the founder of Strategyzer.com, in 2008, introduced perhaps the most comprehensive template for business models, called the Business Model Canvas (BMC). What is a Business Model Canvas? The Business Model Canvas is a strategic tool for developing new business models or documenting and improving existing ones. Giants like P&G, GE, Nestlé etc. use […]
2 Shares Types of Companies | The Startup Process By Sourobh Das / August 28, 2017 So now that you have done all your homework, all the stakeholders are on board and you have the perfect business model in place, it is time to move to the step all entrepreneurs wait for the most i.e. setting up and registering the company. It is your vision coming to life and existing for […]
2 Shares How to Register a Company? | The Startup Process By Sourobh Das / September 17, 2017 Now that you have got a thorough understanding of various business ownerships, it’s time to give a legal structure and identity to your business model. In this section, we’ll be focusing on how to register a company in various countries. Registering a company might seem a tricky affair but we are here to address all your concerns […]
9 Shares How to Develop an Ideal Business Model? | The Startup Process By Sourobh Das / September 5, 2017 Your strategy for making your startup work for you will decide its competitiveness in the market. You would want to gain a sustainable advantage over your competitors and that starts with the right business model. Now that you know what a business model is and the various types of business models, it’s time to learn […]
