All posts in "Business Models"

How To Choose The Right Business Model For Your Game?

By Anuj Nawal / June 21, 2018

If you are a game developer, choosing among the different game business models can be a bit of a fix. You probably are aware of premium and freemium games. But is that it? What if I told you there are 6 different ways you can build and monetize your game? The six types of game […]

Steemit Business model | How Does Steemit Make Money?

By Matthew Lopez / June 15, 2018

Developed in 2016 by Dan Larimer and Ned Scott, Steemit is a renowned blogging and social media platform built on the blockchain. Dan Larimer is a big name in the Blockchain community who has also founded Bitshares, the decentralized asset exchange, and EOS, the cryptoasset whose ICO raised $4 Billion. Yes, that’s billion with a B! […]

Duolingo Business Model | How Does Duolingo Make Money?

By Anuj Nawal / June 10, 2018

‘If you’re not paying for it, you are the product’, a statement everyone in the data-driven internet market agrees upon. But is it possible to get services absolutely free without losing your data to a cloud-based Advertisement AI in the 21st century? Well, the chances are slim but Duolingo has managed to get it done. […] Business Model | How Does Twitch Make Money?

By Anuj Nawal / May 29, 2018

With gaming industry booming every financial quarter, you wouldn’t disagree with me if I say this industry is going to hit gold soon. Current numbers suggest that 2.3 billion gamers will spend around 137.9 billion on games in 2018. E-sports have also garnered some mean traffic and the attendance of E-sports league never seems to […]

The Blockchain Business Model

By Matthew Lopez / May 29, 2018

With all the industries that Blockchain is poised to disrupt, one of the side effects that will come of it is a change in internet business models. What I’m talking about here are the decentralized applications and organizations that will emerge from Ethereum, EOS, or any one of the other infrastructure building blockchain platforms. There […]

Payment Gateway Business Model | How Payment Gateways Work?

By Deya Bhattacharya / May 22, 2018

By the end of 2018, the total e-commerce sales worldwide are expected to touch USD 2.8 trillion. This number is projected to go up to USD 4.8 trillion by 2021. Given this rapid proliferation in digital shopping across the world, it becomes imperative for both new and existing e-commerce businesses to provide efficient and secure […]

How Does Discord Make Money? | Discord Business Model

By Aashish Pahwa / March 29, 2018

There are over 2.2 billion active gamers in the world which generated a whopping 108.9 billion in game revenues in 2017. What’s a better game based business model than a one which connects these gamers, let them have a voice chat while playing, and help them make communities and interact with their gaming friends while […]

How Does Wikipedia Make Money? | Wikipedia Business Model

By Aashish Pahwa / March 25, 2018

You might be among those who think it’s unreliable or among those who exploit it for their assignments, research projects, dissertations, and presentations. But you can’t be among those who deny the popularity of the world’s largest encyclopaedia, Wikipedia. Wikipedia has more than 5.5 million articles, 33 million registered users, 32.5 million active editors, and […]

How Does WordPress Make Money? Automattic Business Model

By Aashish Pahwa / January 31, 2018

Suppose, there’s a company which provides free seeds for you to grow crops and the make profits. The same company, however, charges for the add-ons like water, fertilizers, pesticides, etc. Sounds like a smart freemium business model? The company knows the basic necessities for farming. It builds your trust by giving seeds for free and […]

ALDI Business Model | Why is ALDI so Cheap?

By Aashish Pahwa / January 19, 2018

Can your small family grocery company become world’s most sought-after discount supermarket? Well, if you remain in the market for around a century, focus more on great quality at less price, employ less but more efficient employees, ditch big brands and other middlemen and create your own brands by sourcing locally, focus less on marketing […]

How to Start a Vending Machine Business

By Aashish Pahwa / December 21, 2017

Can anyone make money by setting up self-dispensing automated retail machines? Definitely! From chocolate bars to soda cans to discount coupons to even gourmet delights like pizzas, caviar, and escargot, vending machines sell products you can’t even think of. It’s a $42 billion industry and a very profitable venture for entrepreneurs who’re looking for a […]

eCommerce 101: eCommerce Business & Revenue Models

By Aashish Pahwa / December 15, 2017

In less than 25 years, the internet has brought the whole offline shopping experience right at your fingertips. Even the offline players are trying to fit into the online sphere just because online sales are projected to account for 17.0% of all retail sales within the next five years. If you’re reading this in or […]

How Does Groupon Make Money? Groupon Business Model

By Aashish Pahwa / December 8, 2017

Groupon, the fastest company to reach $1 billion valuation milestone, is the pioneer of online deals revolution. The company has well positioned itself as a hyperlocal online platform where users discover and save on things to do, see, eat and buy which makes it fairly easy to guess that Groupon makes money as a middleman by connecting […]

What is reCAPTCHA? reCAPTCHA Business Model

By Rameez M Sydeek / November 26, 2017

While using websites like Twitter, Facebook, Craigslist or even TicketMaster, users have come across instances where they are asked to enter a CAPTCHA (Completely Automated Public Turing test to tell Computers and Humans Apart) of text which is not easily distinguishable. This CAPTCHA is a way of proving if the user is a human or […]

How Does Venmo Make Money? Venmo Business Model

By Aashish Pahwa / March 21, 2018

You wouldn’t disagree with me if I say smartphones are the new wallets of the millennials. Cash has been long gone. According to a study conducted on millennials, twenty percent of the respondents didn’t make a cash purchase of over $5 within the given month. This comes as a good news to many new and existing […]

Spotify Business Model | How Does Spotify Make Money?

By Rameez M Sydeek / January 26, 2018

The music industry saw its true growth after 2015 where the music streaming software and applications like Spotify (140 million subscribers), Apple Music (30 million subscribers), etc. officially become the industry’s biggest source of revenue. According to FastCompany, the revenue from streaming services grew 57% during the first half of 2016 while the revenue from […]

How Do Insurance Companies Make Money?

By Sourobh Das / December 21, 2017

What happens if your car crashes or your house burns down or your baggage gets lost on your next flight or you are diagnosed with a critical illness whose treatment is going to cost you tons of money? Will you dig deep into your coffers every time such a crisis occurs? What if you don’t […]

SAAS Business Model | How SAAS Works?

By Aashish Pahwa / February 27, 2018

Software come in two forms: Software as a product: where the software is usually sold with a usage license and is hosted on the users machine/system. Software as a service (SAAS): one of the recent advancement in the technology industry where the software is provided online and hosted on a server and users pay the […]

eBay Business Model | How Does eBay Make Money?

By Rameez M Sydeek / November 2, 2017

Founded in the living room of Pierre Omidyar in 1995, eBay is the pioneer of marketplaces for consumer-to-consumer and business-to-consumer vending. Even though it started off as a platform to auction collectibles, eBay business model has drastically shifted its focus and is now a leading e-marketplace, a classified service as well as an online ticket […]

DealDash Business Model | Is DealDash a Scam?

By Aashish Pahwa / October 24, 2017

Auctions have been in existence since the 500BC and we’ve seen many new business models built around it; be it eBay auctions or a marketplace like Amazon where sellers bid different prices for the same product. Running an auction-based business model requires a lot of research and adherence to legalities or your business model will be […]

How Does Reddit Make Money? Reddit Business Model

By Vishnu Roshan / October 8, 2017

CEO Steve Huffman proclaims that Reddit is the front page of the internet. As of 2017, the company had 542 million monthly visitors (250 million unique users) and an average of 50,000 active communities. Ranked as the fourth most visited website in U.S. and ninth most visited website in the world, Reddit, after its recent […]

LetGo Business Model | How does LetGo Make Money?

By Aashish Pahwa / June 14, 2018

There is an estimated market of $381 billion worth of used but untouched goods in U.S. homes tapped by only two dominant players, Craigslist and eBay. LetGo is one of the recent startups by OLX’s co-founder, Alec Oxenford, which brought a revolution in this technology stagnant market with the introduction of artificial intelligence, geolocation listings, […]

Freemium Business Model | The Psychology of Freemium

By Aashish Pahwa / September 28, 2017

Less than 20% of LinkedIn users pay for the premium services provided by the company. Nevertheless, the company earned nearly $1 billion revenue in the first quarter of 2017. This is the power of the freemium business model. For years, the concept behind games, software, and services was simple, you pay for the service upfront before using […]

How LinkedIn Makes Money? LinkedIn Business Model

By Aashish Pahwa / January 24, 2018

With a mission to help professionals connect globally, Linkedin has positioned itself perfectly as a professional community in this competitive market. The platform currently has over 500 Million users in over 200 countries and territories, 80% of which consider professional networking important to their career success. The Linkedin business model is a freemium model which works as a […]

Business Model Canvas Explained

By Sourobh Das / September 12, 2017

Alexander Osterwalder, the founder of, in 2008, introduced perhaps the most comprehensive template for business models, called the Business Model Canvas (BMC). What is a Business Model Canvas? The Business Model Canvas is a strategic tool for developing new business models or documenting and improving existing ones. Giants like P&G, GE, Nestlé etc. use […]

Tumblr Business Model | How does Tumblr make money?

By Arieez Dutta / September 26, 2017

To imagine a way to connect with friends and other people without social networking is almost impossible. Social networking has helped us get closer to our friends and other people throughout the world, even if they are miles away from us. Social networking is a billion dollar industry and I doubt most of us even […]

Alibaba Business Model | How Does Alibaba Make Money?

By Aashish Pahwa / August 23, 2017

When it comes to online marketplace, the first name that comes to your mind is Amazon. Amazon surely is a big e-commerce company, but there is another upcoming e-commerce company that is about to (and has already started to) take over the internet marketplace. It is a China-based company whose founder was rejected by KFC. […]

How to Develop an Ideal Business Model? | The Startup Process

By Sourobh Das / November 16, 2017

Your strategy for making your startup work for you will decide its competitiveness in the market. You would want to gain a sustainable advantage over your competitors and that starts with the right business model. Now that you know what a business model is  and the various types of business models, it’s time to learn […]

What is a Business Model? Types of Business Models

By Sourobh Das / June 15, 2018

Your prototype might be ready for presenting to investors or licensees but it is worth nothing if you do not have a business model in place. How are you going to explain to anyone what your product does/intends to do and how it is going to add/create value for customers as well as the company? […]

Yelp Business Model | How Does Yelp Make Money?

By Aashish Pahwa / August 17, 2017

With a monthly 28 million average unique mobile application visitors, 74 million unique mobile web visitors, and 83 million unique desktop visitors, Yelp’s Business Model is something you should definitely be aware of. This online business directory, which lists and make local businesses visible to users, differentiates itself with the crowd sourced reviews of those […]

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