All posts in "Business Models"

How Does Reddit Make Money? Reddit Business Model

By Vishnu Roshan / October 8, 2017

CEO Steve Huffman proclaims that Reddit is the front page of the internet. As of 2017, the company had 542 million monthly visitors (250 million unique users) and an average of 50,000 active communities. Ranked as the fourth most visited website in U.S. and ninth most visited website in the world, Reddit, after its recent […]


LetGo Business Model | How does LetGo Make Money?

By Aashish Pahwa / October 6, 2017

There is an estimated market of $381 billion worth of used but untouched goods in U.S. homes tapped by only two dominant players, Craigslist and eBay. LetGo is one of the recent startups by OLX’s co-founder, Alec Oxenford, which brought a revolution in this technology stagnant market with the introduction of artificial intelligence, geolocation listings, […]


Freemium Business Model | The Psychology of Freemium

By Aashish Pahwa / September 28, 2017

Less than 20% of LinkedIn users pay for the premium services provided by the company. Nevertheless, the company earned nearly $1 billion revenue in the first quarter of 2017. This is the power of the freemium business model. For years, the concept behind games, software, and services was simple, you pay for the service upfront before using […]


How LinkedIn Makes Money? LinkedIn Business Model

By Aashish Pahwa / October 3, 2017

With a mission to help professionals connect globally, Linkedin has positioned itself perfectly as a professional community in this competitive market. The platform currently has over 500 Million users in over 200 countries and territories, 80% of which consider professional networking important to their career success. The Linkedin business model is a freemium model which works as a […]


Business Model Canvas Explained

By Sourobh Das / September 12, 2017

Alexander Osterwalder, the founder of, in 2008, introduced perhaps the most comprehensive template for business models, called the Business Model Canvas (BMC). What is a Business Model Canvas? The Business Model Canvas is a strategic tool for developing new business models or documenting and improving existing ones. Giants like P&G, GE, Nestlé etc. use […]


Tumblr Business Model | How does Tumblr make money?

By Arieez Dutta / September 26, 2017

To imagine a way to connect with friends and other people without social networking is almost impossible. Social networking has helped us get closer to our friends and other people throughout the world, even if they are miles away from us. Social networking is a billion dollar industry and I doubt most of us even […]


Alibaba Business Model | How Does Alibaba Make Money?

By Aashish Pahwa / August 23, 2017

When it comes to online marketplace, the first name that comes to your mind is Amazon. Amazon surely is a big e-commerce company, but there is another upcoming e-commerce company that is about to (and has already started to) take over the internet marketplace. It is a China-based company whose founder was rejected by KFC. […]


How to Develop an Ideal Business Model? | The Startup Process

By Sourobh Das / September 5, 2017

Your strategy for making your startup work for you will decide its competitiveness in the market. You would want to gain a sustainable advantage over your competitors and that starts with the right business model. Now that you know what a business model is  and the various types of business models, it’s time to learn […]


What is a Business Model? | The Startup Process

By Sourobh Das / August 26, 2017

Your prototype might be ready for presenting to investors or licensees but it is worth nothing if you do not have a business model in place. How are you going to explain to anyone what your product does/intends to do and how it is going to add/create value for customers as well as the company? […]


Yelp Business Model | How Does Yelp Make Money?

By Aashish Pahwa / August 17, 2017

With a monthly 28 million average unique mobile application visitors, 74 million unique mobile web visitors, and 83 million unique desktop visitors, Yelp’s Business Model is something you should definitely be aware of. This online business directory, which lists and make local businesses visible to users, differentiates itself with the crowd sourced reviews of those […]

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