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Aashish Pahwa - Founder, Feedough

Education:

Delhi University

Expertise:

Entrepreneurship, Startup Ecosystem, Digital Marketing, Startup Finance & Funding, Pitch Decks, Business Models

Aashish Pahwa
Aashish Pahwa

A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.

atl btl ttl marketing

ATL, BTL, & TTL Marketing – Definition, Examples, & Difference

by Aashish Pahwa

Marketing activities (basically advertisements) today can be divided into three segments – Above the Line (ATL), Below … Read more

Categories Marketing Essentials
ewallet

eWallet | Everything you should know about Prepaid Wallets

by Aashish Pahwa

It’s the new age of the digital world and eWallet is in the spotlight.  With the development … Read more

Categories Business Guides
rifle approach

Rifle Approach | What is Rifle Approach in Marketing?

by Aashish Pahwa

A rifle is used to hit a clearly defined target. Hunters prefer to use a rifle … Read more

Categories Marketing Essentials
SHOTGUN APPROACH

What is Shotgun Approach in Marketing?

by Aashish Pahwa

A shotgun isn’t used to hit the eye of the bird. Hunters who use shotguns are … Read more

Categories Marketing Essentials
dollar-shave-club-business-model

Dollar Shave Club Business Model | Case Study

by Aashish Pahwa

Dollar Shave Club, launched in 2011 as a subscription-based online razor retailer, has one of the … Read more

Categories Business Models
brand-failure

Why Brands Fail? Reasons for Brand Failure

by Aashish Pahwa

The process of branding was developed to act as a guard for businesses against failures. Branding enforces ownership … Read more

Categories Marketing & Sales Guides
brand name

Why Brand Name Matters? How To Choose A Great Band Name

by Aashish Pahwa

“What’s in a name? that which we call a rose By any other name would smell … Read more

Categories Marketing & Sales Guides
internet-meme-marketing

What Is Meme Marketing? Everything You Should Know

by Aashish Pahwa

Memes are on a rise. We’ve seen them, got amused and have often shared them as … Read more

Categories Marketing & Sales Guides
brand integration

Brand Integration | What Is Branded Entertainment?

by Aashish Pahwa

There is a rise of brands moving towards producing, sponsoring, and being a part of movies … Read more

Categories Branding Essentials
RECOMMERCE

What is ReCommerce? ReCommerce Business Model

by Aashish Pahwa

ReCommerce (also known as Reverse Commerce or Re-ecommerce or Reverse Marketplace) is a practice of purchasing and … Read more

Categories Business Models
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