Aashish Pahwa
Marketing & Sales Guides
Imagine you've gathered your team together for that much needed brainstorming session but the things…
Marketing Essentials
What Is Microtargeting?
What if I told you that you can target different customers and craft a personal campaign for each us…
Marketing Essentials
Target Market – Definition, Examples, Strategies, & Analysis
The demand for your product depends on the needs, wants, and luxuries of your customers. These needs…
Startup Guides
Can You Patent Your Business Idea?
Getting a great business idea is difficult, but protecting it from being copied is a bigger challeng…
Startup Essentials
What Is A Unicorn Startup Company?
We always talk about unicorns like Uber, Airbnb, Snap, Didi, Pinterest etc, but little do we discuss…
Marketing Essentials
What Is Retail Marketing? – Functions, Importance, Strategies
Let's gather some data. Wear some comfortable clothes and go for research to your nearest supermarke…
Marketing Essentials
What Is Mobile Marketing & Why Is It Important?
You need a more customer-centric, customer-controlled, and technologically up-to-date marketing stra…
Startup Essentials
What Is M-Commerce? | The Rise Of Mobile Commerce
50% of the users visit Feedough on their smartphones, 47.37% on desktop, and the rest 2.63% on table…
Management Essentials
Customer Relationship Management: The Ultimate Guide To CRM
Thanks to the ever-increasing competition, wooing customers is now a fact of marketer's life. They m…
Business Guides
How To Deal With Entrepreneurial Stress
No matter how fascinating the fact of owning a startup is, no one will deny how hard it is to run on…
Business Models
How Does WordPress Make Money? Automattic Business Model
Suppose, there's a company that provides free seeds for you to grow crops and make profits. The same…
Marketing Essentials
What Is A 360° Marketing Campaign?
Switch on your television during a world cup and there are chances you can witness a Coca-Cola TVC b…
Startup Essentials
What Is Elevator Pitch? – Examples & How-To Guide
Suppose you're in an elevator and suddenly bump into your old friend or an old client. How will you …
Marketing & Sales Guides
How To Negotiate Like A Pro
As an entrepreneur, you can evade taxes but can never avoid negotiations. Non-stop negoti…
Business Models
ALDI Business Model | Why is ALDI so Cheap?
Can your small family grocery company become world's most sought-after discount supermarket? Well, i…
Business Guides
The On Demand Economy | How On-Demand Companies Work?
Not so long ago, there was an idea to disrupt the taxi industry. The idea today is around 9 years ol…
Startup Essentials
Initial Coin Offering (ICO) vs. Initial Public Offering (IPO)
Throughout the short history of cryptocurrency, we've been introduced to numerous new processes and …
Marketing Essentials
What Is Social Marketing?
Ever since the term was coined by Philip Kotler and Gerald Zaltman in 1971, there has been a steep r…
Startup Essentials
MVP vs. Beta: What’s The Difference?
Pre-releases of a product are important for varied reasons. However, each release has its own object…
Business Models
How to Start a Vending Machine Business
Can anyone make money by setting up self-dispensing automated retail machines?
Definitely!
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