What Are Customer Touchpoints? Importance & Examples.
A company interacts with customers on many levels and at … Read more
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
A company interacts with customers on many levels and at … Read more
Just like in human beings, a brand voice is the … Read more
Perception matters. The world is full of geometric shapes and … Read more
Oyo Rooms is the largest branded network of hotels currently … Read more
Psychology and marketing are lifelong partners. A psychologist may not … Read more
Brand Image is how customers think of a brand. It … Read more
Customers weigh generic products offered by different brands according to … Read more
How Paytm makes money even after providing 50% to 100% … Read more
Marketplace business model and aggregator business model, though very similar, … Read more
Be it taxis, hotels, groceries, food, or travel, the aggregator … Read more