What Is Repositioning? – Meaning, Reasons, & Example
What if I told you that Java failed during its … Read more
Marketing Essentials
What Is Competitor Analysis & How To Do It?
Unless you’re selling Jupiter sand, chances are that you’re going … Read more
What Is Interruption Marketing?
The idea that interruption of experience by advertisements is just … Read more
Customer Segmentation – Definition, Types & Examples
Ever wondered why websites give away time-bound offers specifically to … Read more
What Is A Marketer? – Responsibilities & Characteristics
As a professional marketer, I was recently called by a … Read more
What Is Corporate Communications? – Importance, Components & Strategies
A popular T-shirt brand sends out a new Instagram promo … Read more
What Is Market Research? – Types, Methods, & How To Do It
Just having a strong gut feeling isn’t a very good … Read more
What Is Market Analysis & How To Do It?
Marketing without market analysis is like driving with your eyes … Read more
What Is a Sales Funnel and How to Build One?
Profit or perish…There are only two ways to make money: … Read more
Moment Marketing: Explaining The Right Time Marketing
There’s a secret behind why some campaigns gain more traction … Read more