What is Word Of Mouth Marketing? [Ultimate Guide]
Before you start planning out your next major ad campaign, here’s something for you to think about. 75% of today’s buyers don’t believe advertisements. But...
June 20, 2018
What Exactly Is Viral Marketing?
Who wouldn’t want his song to be the next Gangnam Style? Who wouldn’t want his brand’s advertisement to be as viral as old spice’s?...
June 12, 2018
Interactive Marketing 101: A Guide For Beginners
The threshold of a successful business lies in the customer’s satisfaction with its products. For a business to function consistently, the wants and needs...
June 4, 2018
The Math, Science, & Technology Behind Dynamic Pricing
Imagine this scenario: you want to buy a product from an e-commerce website, but after researching for the best product that fits your needs,...
May 27, 2018
What Is Price Anchoring & How It Works?
Apple aficionados will remember with a mixture of fondness and awe the day Steve Jobs introduced the iPad. After touting the revolutionary features at...
May 26, 2018
The 10 Types Of Pricing strategies
If choosing the right pricing strategy for your business seems like a completely daunting task, we’re here to assure you that you’re not alone....
May 16, 2018
Cross-Selling – Definition, Importance, Examples, & Strategies
For the last 63 years, Mcdonald’s staff’s “Would you like fries with that?” has been adding millions to the company’s revenue every year. Even though...
May 8, 2018
What Is Upselling? How To Upsell? [Detailed Guide]
Although it is true that there are as many sales strategies in the world as there are salesmen; you still won’t disagree with me...
May 6, 2018
What Is Advertising? – Examples, Objectives, & Importance
A 30-second spot, a catchy jingle, and a clever slogan. But there’s more to advertising. An average human is exposed to around 5000 advertising...
April 12, 2018
Personal Branding: The Complete Guide
It’s a proven fact that people prefer buying brands to generic products. The same people prefer to partner with or give the job to...
April 9, 2018
