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The human brain processes an image 60,000 times faster than text and can quickly identify an image seen for as little as 13 milliseconds. This fact was the reason why marketers made a shift towards sharing information visually.

Whether you are a marketer, student, or a teacher; to make an infographic, you need three things to get started:

• Ideas – The idea is a formulated thought you would like to share with your audience. It decides what the entire presentation is going to be about – it is the spine of your infographic.
• Platform – Not all platforms are custom-fit for all types of presentations. For instance, Visme is suitable for data-oriented infographics, Adobe Illustrator is good for professional ones, and Canva is excellent for all kinds of creative infographics.
• Information –  Information brings that conceptualisation to reality and helps you convert the idea into a visual explanation. It includes the key facts, visuals, data, and more information that will support your idea and keep your audience engaged.

Creating good infographics is a crucial skill for marketers to communicate better with the audience. And creating one isn’t hard once you know the proper steps and have the apt infographic tools to create it.

This complete step-by-step guide will help you make an effective infographic. 

What Is An Infographic?

An Infographic (a.k.a. Information graphic) is a visual representation of data, information, or knowledge. It concisely presents complex information using data visualisations and imagery, like pie charts, graphs, steps and minimal text to illustrate data visually.  

Since infographics are easy to understand, they can be used to present information on scientific concepts, historical events, and statistical data. You can also share them with a wide audience quickly.

For instance, it is much easier to understand this complex business pulse survey in this infographic than it would have been on sheets.

How To Make Infographics – Step-By-Step Process

No matter the topic’s complexity, anyone can make an infographic, given the right steps and tools. Here are the six simple steps to follow when creating an infographic:

Identify The Audience

If you create an infographic to please everyone – you end up pleasing no one.

When you are making an infographic – it is essential to know:

• Who is it for?
• Who is it not for?

Knowing who your target audience is will help you know:

• What data to add
• How explicit should you be with the details
• What should an infographic look like
• What technical terms, lingos, and jargon can you use

For instance, if your audience is your team, you skip adding basic details, be strategic, and go more in-depth. However, if your target audience is interns, you need to create a build-up.

Identify The Goal Of Your Infographic

The goal of an infographic can be many. It can be creating different types of infographics, including:

Comparison Infographic 

Comparison infographics that explain the complex and minor differences visually help the audience to comprehend differences effectively. For instance, this infographic makes the difference between good and bad calories and their consequences easy to understand.

Flowchart Infographic

Flowchart infographic makes it easier to understand the entire process and its work in just one glance. For instance, this image makes the whole process of wine production very clear in just one appearance.

Timeline Infographic

Timeline infographics make it easier to display information in time progression content visually. For instance, this infographic below shows the entire history of volleyball from 1985 to the 1960s in one shot.

Listicle Infographic

Timeline infographics make it easier to display information in time progression content visually. For instance, this infographic below shows the 12 rules Mark Cuban follows to ensure his startups succeed.

Educational Infographic

Educational infographics help businesses and educational institutes relay information in a logical and visual way. For instance, this infographic very well explains why humans are visual creatures and how it benefits learning.

Process Visualisation Infographics

Process-oriented infographics make it effortless to understand a process in a go. This infographic I found on World Food Day is an excellent example of a process explained well. It walks us through each step it takes to get us food – from seed to food on the plate.

Project Impact Report Infographic

Project impact report infographics explain different areas of success, failures, areas of improvement, and all other data and stats in just one image, dismissing the need to go through those heavy excel sheets. For instance, this infographic using different data explains the output of a program.

Fetch Data For Your Infographic

When preparing an infographic, the data you present to your audience must be real and existential to create meaningful infographics. You can not add the general information available on the internet.

So, the question is, what is the best place to get authentic data?

It depends on the type of infographic.

If it’s internal – get data from your departments.

If you plan to create an infographic on external data or stats, websites and research companies like Statista, Gartner, Pew Research, CB Insights, etc. could be your go-to data platforms. Or you can simply start with “*niche* statistics” Google search to start with your research.

Always remember to use legitimate data for your infographic and add source somewhere on the image.

Create A Logical Layout Of Your Infographic

The first breakthrough with making an infographic is hard. That is why you must create an outline or layout and structure your information and data first.

Decide the hierarchy, where to add which data, what text to add with which image, and plan your entire infographic.

Doing this will give you clarity over the project and help you create a visually appealing infographic.

Convert Data Into Visuals

Once you have your data, you will have to decide how you want to represent it visually. You can do this in three ways:

• Create the entire infographic yourself using expert-oriented software like Adobe Photoshop, Illustrator, etc.
• Get the help of a designer. You can go to marketplaces like Fiverr or find an expert design freelancer through platforms such as 99Designs.
• Or, use template-based SAAS like Canva, Visme, Piktochart, etc.

Go with Adobe creative suite if you have the expertise. It offers a lot of features and options, so you can create anything from a simple one-page infographic to a more complex one with multiple sections.

But if you don’t have the time or money to learn it, get professional help or go for template-based solutions.

Freelancers are usually time-efficient, and their work quality is often just as good (if not better) than what you can get from professional designers. Plus, they’re more likely to be able to customise your infographic according to your needs. 99Designs is a good place to start for designer freelance hunting.

But freelancers can be costly, so if you need to keep your budget lower, then go for template-based software. This type of software includes options such as Canva and Visme, both offering plenty of features to create beautiful infographics with minimal effort.

To create an infographic on Canva:

• In your Canva account, click on ‘create design’
• In design the editor, click on the ‘Uploads’ tab and select – the ‘Upload your own images’ options
• Click on the ‘Browse’ button to find the data sheets, including google sheets, excel, or more, from which you want to import the data.
• After uploading the file, you can resize, crop, or add filters to the images

To import data into Visme, follow these steps:

• Click on the Import Data tab on the left
• Choose the source from which you want to import data – google Sheets, excel or more.
• After you have added the link to the file or uploaded the excel sheet, get your graph ready to customise and use.

Bottom-Line?

To make an infographic, all you have to do is follow these five steps.

1. Identify The Audience
2. Identify The Goal/Type Of Your Infographic
3. Fetch Data For Your Infographic
4. Create a logical Layout Of Your Infographic
5. Convert Data Into Visuals

The best part? You don’t need to be a designer to convert your data into visuals. Ensure you know what you’re doing, align the data logically, and use good templates to create an infographic.

Go On, Tell Us What You Think!

Did we miss something? Come on! Tell us what you think about our article on how to make an infographic in the comments section.

There is a lot that can go wrong with a presentation. You may struggle to keep your audience engaged and focused, or you may give the presentation, but your audience does not understand anything. You might even find yourself running out of time or struggling to answer difficult questions from the audience or find yourself stuck in other issues.

But I bet you don’t want that to happen. All you want is to deliver a good presentation, get your point across and leave a good impression.

To make sure that happens, here are the tips you can use to create an impressive presentation and deliver it in the right way:

Tips On How To Create A Presentation

Your presentation is the key to your success. It should be properly designed and crafted with the correct content. Here are some tips you can use to create a good presentation:

Start With Understanding Your Audience

The target audience is the magic ingredient of your presentation. You need to understand the people you will be presenting to. It’s important to consider their knowledge level, interests, and objectives. To do that, develop an audience transformation roadmap. It starts with you asking four questions:

• What does my audience already know? (or don’t know)
• What do they believe, or think they know?
• What do they feel?
• What do they do?

For example, if you have to deliver a presentation on web 3.0 to IT professionals, they:

• Might already know about what blockchain and cryptocurrency is
• Believe in its future
• Are excited about the changes it can bring to their business
• May be researching how to apply blockchain technology.

Once you have the answers, you have point A. Now consider your presentation to be a bridge to point B, where you intend your audience to be.

Take Help Of Templates

If you are not a good designer or someone who makes presentations often, you might get these roadblocks:

• Time constraints: Often you are given a deadline to complete the presentation, and it is difficult to design something attractive within that timeline.
• Lack of consistency: You (a non-designer) would not be able to create a presentation with a consistent look and feel as you may lack an eye for detail.
• Inconsistent branding: Your presentation might not have the same branding guidelines that your organisation follows.
• Lack of structure: Your presentation might look cluttered and lack structure due to an absence of a design sense.
• Poor design: You may end up with an unappealing presentation with poor visuals.

Fortunately, there are several templates for almost every platform that you can use. These templates are pre-built based on category or general requirements. For example, you can get hundreds of pre-built designer templates for pitch decks (use-case), eco-friendly-oriented presentations (industry), retail marketing decks (department), and even food recipes (personal).

For example,

• If you’re using Canva, you get thousands of presentation templates right in the Templates tab.
• For PowerPoint, you must go to the Design tab and select a template from the Themes list.
• For Google Slides, click on Template Gallery from the Home menu.

Ensure Your Aspect Ratios

The first thing to consider while choosing a template is the aspect ratio according to the platform on which you will present your presentation.

If accessed on mobiles, a presentation made for TV screens and projectors will have too short icons, or vice-versa. Thus, to ensure that your presentation looks great on all platforms, you should choose an aspect ratio appropriate for your platform.

In general, there are three different types of resolutions and aspect ratios:

• 1920x 1080 and16 x 9 Full HD – for presentation on a flat-screen TV or modern projector
• 1024x 768 and 4×3 – for webinars, YouTube, or iPad presentations
• Mobile First Presentations (vertical oriented) if you want to share a presentation on mobile

Set Up A Brand Kit

Your brand kit is the collection of specific colours, fonts, and logos associated with your brand.

Almost all the presentation tools have a feature to save your preferred brand kit and quickly apply it to every new presentation you create.

Once you’ve set up your brand kit, you don’t need to worry about:

• Making sure your presentation looks consistent
• Accidentally using a font that isn’t in the same style as your brand
• Remembering which colours you’ve used for backgrounds, shapes and text.

It not only makes your presentation look professional but also saves time.

Add Visual Effects

When a presentation outlines no visual aids or motions, is filled with big data sheets, and is content-heavy, it may be difficult for the audience to understand and retain the presented information.

The lack of visual aids can make the presentation monotonous and may lead to a loss of interest in the audience.

For instance, this graph showing sales comparison charts from different channels is way better than those long sheets that would have explained this data.

So, adding movements to your slides will make your presentation more visually attractive, help you in storytelling, and keep the audience engaged.

You can add interactive elements, including:

• Animations (stats)
• Gifs
• Small videos (available on Presentation software)
• Moving Stickers
• Embed Videos
• Moving

Use PowerPoint if you want to make animation-oriented presentations or when you get into the nitty gritty of your presentation.

Prezi is perfect for storytelling and when you want to make a bold statement. It is perfect if you need to present the big picture or if you’re a student.

Canva could be your one-stop-shop for all presentation design needs (It is for me) as it comes with thousands of effects, templates, designs and more. All you need to do is select a template, add your content, choose some effects, and have a brilliant presentation in minutes.

Tips To Deliver An Effective Presentation      

After you have created a beautiful set of slides and made a good presentation – the first thing that comes to mind is – how to present a presentation in an enjoyable but effective and best way.

We all know we should add more visual aids, mind our body language, limit animation, add voice projections, be confident, keep the presentation simple, and be well-prepared. But there is much more on how you must present the presentation and here are some presentation tips that will guide you to deliver better –

Ensure You Use The Presenter’s Notes

The presenter’s notes are the key points that the presenter can refer to during the presentation. You can include key points, examples, and any other information that you want to remember to include in the presentation.

Not using the presenter’s notes may cause potential issues like:

• Forgetting to mention important points
• Unclear information
• Unorganised presentation flow.

The presenter’s notes help you to avoid these issues.

Make Use Of The Presenter Window

Tools like Canva, PowerPoint, and Prezi have a presenter window that allows you (the presenter) to see the current slide, speaker notes, and a timer. While the audience only sees the current or the shared slides.

Using the same helps you:

• Keep a track of the time and switch between slides accordingly
• See your notes in case you forget what to say
• Know what the next slide will be and thus prepare yourself and your audience accordingly

Add Interactive Elements

Another presentation tip to make a good presentation is – to engage the audience and make them participate. It can make your presentation more memorable and effective. Consider including interactive elements, such as:

• Polls
• Q&A sessions
• Add QRs of the presentation with a CTA (download something, give feedback, etc.)

This way, you can help keep the audience interested and make the presentation feel more interactive and dynamic.

Put Something Personal Into It

Add something personal to the presentation which only you can say. But that does not mean you tell them what you had for breakfast – But it means your touch!

It means that if someone in your place can give the same presentation, you did not put anything personal into it.  

And believe me – that matters. Because when you share your touch – the audience care. To make it possible, show:

• Why you care
• Why it is essential for you
• Show examples and stories from your experience
• Add examples

That matters because when you share – the audience care. Add your personal touch and make it more personal and memorable.

Practice The Presentation Delivery 

Practising the presentation before you deliver the presentation is another essential but quite underrated presentation tip.

People make the presentation well but do not practice. And, If you do not practice your presentation delivery, several things could go wrong:

• You may not be prepared and feel nervous or unsure of yourself during the actual presentation.
• You may struggle to deliver your message clearly and effectively, making it difficult for your audience to understand and retain the information you are presenting.
• You may not be confident, which can be noticeable to your audience and make them less likely to pay attention.
• You are more prone to make mistakes during your presentation, such as forgetting essential points or mispronouncing words.
• You may get stuck in time management and not deliver the entire presentation on time.

 So, practice your presentation beforehand to ensure smooth delivery. Rehearse:

• Introducing yourself and the topic of your presentation
• Key points and review the points you want to make during your presentation and practice explaining them clearly and concisely.
• How will you move from one point to the next to maintain the flow
• The presentation and take notes of your timing and pacing
• Your closing remarks and practice summarising the main points of your presentation and driving home the key takeaways for your audience
• To present your body language, vocal delivery, voice projection, and pacing

Speak Audience-Centred Language & Interact With Them

If you don’t speak audience-centred language in a presentation, you risk alienating your audience and not effectively communicating your message. It can lead to misunderstandings, confusion, and a lack of engagement from your audience.

Thus, use a language that resonates with them, makes them comfortable, and makes your presentation appealing. You can use the following:

• Inclusive language – It is a language that is respectful and considerate of all members of your audience, regardless of their background, identity, or culture.
• Positive language – Use positive and constructive rather than negative or critical vocabulary.
• Persuasive language – It is an influential and convincing language used to persuade your audience to adopt your perspective or take a specific action.
• Emotional appeals – Use language that evokes emotions in order to connect with your audience on a deeper level and persuade them more effectively.
• Rhetorical devices – Use rhetorical devices, such as small rhetorical questions and answer sessions, repetition, and rhetorical triangles, to add emphasis and impact to your message.
• Storytelling techniques – Use storytelling techniques, such as anecdotes, examples, and narratives, to engage your audience and make your message more memorable.
• Audience participation and interaction – It refers to involving the audience in the presentation. You can do it through conducting quick polls or surveys, asking questions, encouraging discussion or debate, or using interactive tools like hand-raising.
• Create Interactions & Not A Monologue – Do not make the mistake of reading from slides for your audience. Instead, explain points, use relevant examples, use appropriate humour, and make it a two-way interaction, not a monologue.

Bottom-line?

In conclusion, a good presentation requires careful planning and execution. Understanding your audience and tailoring your content to their needs and interests is crucial.

Using templates and maintaining a consistent brand identity can also help to create a visually appealing and professional presentation.

When delivering the presentation, engaging your audience through interactive elements, personal anecdotes, and audience-centred language is crucial.

Practising your delivery beforehand can also help to ensure that you are confident and prepared.

A well-prepared and organised presentation helps engage and retain your audience’s attention, making it more likely that they will understand and remember the information you are presenting. On the other hand, a poorly executed presentation can be confusing, boring, or frustrating for the audience, which can make it difficult for them to absorb and retain the information presented.  

Following these presentation tips shared above, you can create and deliver a compelling and effective presentation that keeps your audience engaged and focused.

Go On, Tell Us What You Think!

Did we miss something? Come on! Tell us what you think about our article on Tips To Make And Give An Effective Presentation in the comments section.

Making presentations is a valuable skill to add to your belt. It makes you an expert in holding non-verbal communication and speaking more visually. Whether it’s for business, school or another form of communication, your presentation depends on five key pillars:

• Platform: Not every platform is tailored to all types of presentations, so choosing the right one is important. For example, Canva or Prezi are great for more creative presentations, while Powerpoint is better for business-oriented ones.
• Content: The main body of your presentation. It forms the spine of your presentation and includes key facts, data and visuals to keep the audience engaged.
• Visuals: Visuals like charts, graphs, photos, and videos help support your content and keep the audience engaged.
• Structure: This is how the content of your presentation flows. It decides whether your audience will understand it or not.
• Bottom line: It’s the takeaway you want the audience to remember.

Creating a presentation isn’t hard once you have the right steps in place. Here’s a complete step-by-step guide to help you make an effective presentation.

Here’s how it goes.

Choose The Presentation Platform

Your presentation platform forms the foundation on which you will create your presentation. The platform can be anything from highly interactive multimedia software to simple presentation apps.

Today, your presentations are no longer bound to be presented in person. You can stream them live over the internet, create an interactive presentation, or even upload them to a cloud storage service.

There is an array of presentation software and tools for every use case. You can:

• Use Canva if you are looking to make a presentation quickly without any technical or design knowledge. You’ll find hundreds of thousands of pre-built designer templates to choose from.
• Use Prezi if you want to add a bit of panache to your presentation, as it is great for creating motion-based presentations in the cloud. Prezi is great for students.
• Create professional diagrams using Visme’s drag-and-drop interface. It contains thousands of icons, images and illustrations to choose from. Perfect for data-oriented presentations.
• Use Google Slides if you want to collaborate with others in real time. With Google Slides, you can make changes and share your presentation online for remote viewers.
• Use Microsoft PowerPoint if you want to create complex animations or advanced transitions. It’s a great choice for experts who tend to manage every nitty-gritty.
• Try Beautiful.ai for AI-powered presentations. AI does most of the job here. All you need to do is just provide it with data.

For those who want to make a presentation in the most user-friendly way, I recommend using Canva. It provides simple templates and an intuitive editor so you don’t have to worry about the technical aspects of creating presentations.

Develop A Persona

Always begin with your audience and the people you’ll be addressing. Before you start writing or researching the topic, answer these questions:

• Who is your target audience?
• Why are you presenting to them?
• What is the purpose, and what do you want to share with this presentation?

Answers to these questions and knowing your audience’s pain points will help you determine the right direction and content to include in your presentation.

Ignore them and risk the presentation being unfocused and vague.

For instance, if you are presenting an idea to trainees, you have to clarify every point, jargon, and term and explain concepts from the beginning.

But if you are talking to your team, you can expect a high-level understanding and focus only on justifying the problem and devising a solution.

Moreover, not only do you need to know your audience, but you need to know their preferred language.

Why, you ask?

Because when you know their interest and attention span, it’s easier to build content to fit their needs. For example, Gen Z prefers visuals while Millennials prefer structured ideas. Hence, a presentation on EVs (electronic vehicles) could be visual or video-heavy for Gen Z and conceptually detailed for Millennials.

Decide On A Type

For every presentation, there is an end goal, and these goals can be summed up in the following five types of presentations – 

• Informative: Mostly used in educational settings as they help explain a concept or present an idea. For example, if you’re trying to explain the working of an EV, this would be an ideal type to go for.
• Persuasive: A great way to convince or persuade someone about a product or service you offer. For instance, a persuasive presentation works well when presenting EVs as a better alternative than ICEs (Internal Combustion Engines).
• Entertaining: Presentations used to bring out an emotional or aesthetic response from the audience. For example, when presenting the unique features and design of an EV, this type of presentation works well.
• Instructional: Aimed at providing instruction or demonstration on how to use a product or service. For instance, this type of presentation is best used when explaining the various safety features in EVs.
• Inspiring – Inspiring presentations are to motivate people. It can include a company or a personal journey that is inspiring. For instance, a presentation about how EVs are helping create a cleaner and greener future.

Your presentation can aim at one goal, be a mixture of two, or even be a combination of all four. But know that the more layered your presentation is, the more confused your audience could get. So try to focus on one goal and keep it simple.

Platforms like Canva even have different templates for different goals to help you get a kick start.

Know Your Topic Inside Out 

When it is time to present, you need to be confident and presentable to win your audience’s trust.

And you can do this when you know all the ins and outs of your topic.

Focus on the topic’s who, what, where, when, why, and how.

This will help you:

• Be organised
• Answer any questions that come up
• Maintain your train of thought

So, zoom in on your topic and know all that you can to make your slides better.

Create An Outline 

It is typically better to separate the pieces you need before you start building rather than digging into a bucket filled with mixed parts for every piece you need. 

Begin by brainstorming your ideas and creating a rough outline. It will help you organise your thoughts and identify key points you want to cover. 

While working on your outline, be sure to include headings and subheadings and specific talking points for each slide to help structure your content.

For example, an outline for the topic “plant-based diets” would look like this: 

• Introduction
• Plant-based sources of protein and essential nutrients
• How To Transition To A Plant-Based Diet
• Conclusion

This would be a headstart. You can fill this headings with subheads like this:

• Introduction
  • Definition of a plant-based diet
• Plant-based sources of protein and essential nutrients
  • Plant-based sources of omega-3 fatty acids
  • Plant-based milk alternatives for calcium
  • Fruits and vegetables for vitamins and minerals
• How To Transition To A Plant-Based Diet
  • Incorporate plant-based meals gradually
  • Finding plant-based alternatives to your favourite dishes
  • Recipes and resources for plant-based cooking
• Conclusion
  • Recap of the plant-based diet benefits
  • CTA

The outline makes it easier to construct and organise the idea sequentially and thoughtfully.

Create Slides And Add Content 

Your outline usually decides how many slides your presentation will have. Once you create it, you can go ahead and add in all the content.

The content of the slides is the real ‘meat’ of your presentation – be it data, writing content, or visuals.

The best part?

You can convert this content into three broad sections:

• Introduction – A compelling and strong introduction that attracts and hooks viewers’ attention.
• Body – The main content – facts and figures, analysis, case studies etc. It supports the core message of your presentation and unfolds slide-by-slide.
• Conclusion – It variably includes key takeaways in a way that lets the viewer remind of what they are taking with them. And we add a CTA, which helps with decision fatigue and adds meaning to your content.  

For instance, here’s an example of how you can structure your presentation on “plant-based diets”

Introduction

Start with a question to draw in the audience – “Have you ever considered going plant-based?”

Alternatively, use an engaging fact like “There are over 20 varieties of edible plants on this planet!”

Follow this slide with your original idea – the definition of a plant-based diet.

Body

This is where most of your presentation’s content lies. Unfold your thoughts in an organised manner.

Start with a brief overview of the dietary habits associated with plant-based diets and explain why it is becoming increasingly popular.

Then, transition into the benefits of adopting this type of diet: health, environmental, or ethical reasons.

Include visuals like graphs, infographics, and videos to make your presentation more interesting.

Finally, provide ways to incorporate plant-based meals into everyday life with simple recipes and meal plan ideas.

Conclusion

Sum up the main points of your presentation. Remind the audience what they’ve learned and highlight important takeaways that they can use in their own lives.

End with a CTA (call to action) and invite the audience to whatever you’d like them to do – whether it’s trying out one of the recipes you featured or looking into more resources about plant-based nutrition.

Create Your Visual Aids

Here’s a simple fact – the human brain processes visual content 60,000 times faster than text. So when it comes to presentations, visuals can go a long way in helping your audience understand what you’re presenting.

The visual graph below shows the traffic data accumulated through mobile, desktop and all devices with the help of a line graph.

Imagine if this information was penned down in columns, tables, and big Excel sheets – boring to read?

So it is for everyone. So, be more visual.

Presentation tools like Canva, Visme, and Piktochart allow you to create custom visuals quickly using CSV files (spreadsheets) and their pre-made templates.

Even PowerPoint has great graphics and animations that you can use to make your slides engaging. But it lacks the functionality to quickly create custom visuals.

When creating a presentation, think about how you are going to support your narrative with visual aids. If speaking in front of an audience, the ‘show-and-tell’ method is highly effective here. Showing both elements (visual + verbal) will help reinforce understanding in the minds of your audience.

Tips To Make An Effective Presentation

An effective presentation requires careful planning and clear and concise delivery to engage the audience and convey information effectively. Here are the tips that can help you achieve your goal –

Keep It Simple & Crisp

Simplicity is vital if you want the idea to be accessible and easy to follow. You can keep your presentation simple and crisp by cutting down on text and big paragraphs and adding more punchy lines and bullet points.

This makes the audience focus on key points and takes away with them the knowledge.

Develop Clear Structure

Things have to be cohesive and arranged on a logical ladder. Imagine yourself as a viewer and think of the best order for your presentation slides.

You might rearrange sections, and slides, cut on content, add more graphs or images, or some humorous comics.

Be Better At Visual

When it comes to presentations, visuals always play as a wild card. It creates a synergetic interaction between the data and the audience making it easier for the audience to identify trends, patterns, and outliers in large data sets. It empowers the audience to correlate and summarise the findings more efficiently.

To make your presentation visual, you can:

• Explain your idea using a story
• Create comics, and
• Illustrate your points with more suitable images and not content-heavy slides.

If you are a non-designer but want to create a visually communicative presentation, Canva can be your assistant. Its straightforward interface makes it painless to prepare any visuals you want to add to your presentation.

Obey The 10-20-30 Rule

Guy Kawasaki, one of the marketing specialists of Apple, author, and a Silicon Valley venture capitalist, said – Obey the 10-20-30 rule to deliver the best slideshow presentation. The 10-20-30 rule is simple – the presentation should NOT have more than 10 slides, last longer than 20 minutes, and use a font size smaller than 30.

It is not an end-all-be-all rule, but it is great to follow as it keeps the presentation on track and does not overwhelm viewers with too many slides.

Plan The Delivery

You can have the best presentation prepared, but it can be a complete flop if you fail to deliver it right. Here are a few tips to give a killer presentation that helps you share your word across.

• Practice as many times as you can. Because that is the only way to get perfect presentation delivery.
• It is always better to memorise your presentation. The less ‘Ummm,s’ you do on stage, the better. But there is nothing wrong with bringing a note card to have your safety shield.
• If you are not delivering the presentation in person and have to share it with a broader audience – Add voiceovers or a pre-recorded video of you to the presentation. In this, Canva, Loom, Beautiful.ai, and Vyond presentation software can be your help.
• Add the Notes – The Notes pane is the place to rack the talking points that you want to talk about when you give your presentation. You can add notes for every slide.
• Connect with your audience. And the best way to do so is – to research better. When you are comfortable with your audience, know their pain points, and understand what solutions they need, you’ll automatically connect with them and be more empathetic.
• Start a presentation strong to hook your audience or have them ready to doze off. First impressions are extremely important. So, you can start with:
  • A personal story outline
  • A provocative (but subtle) statement
  • Adding a jaw-dropping statistic or fact
  • Asking a question
  • Show meaningful visuals or videos that create a build-up of your presentation

Bottom-Line?

Understanding how to plan, create, execute and deliver a presentation is an essential skill if you are a professional, teacher, or student. At some point in time, you will have to give a presentation. Despite being an important aspect, it is rarely taught to anybody, which is why we framed an entire article to help you overcome this challenge

Using these steps and tips, you can create a presentation that:

• Communicates effectively
• Engages your audience
• Ensures a smooth presentation
• Achieves your desired outcome

Following these best practices can create a successful presentation and share your message without making people have forty winks.

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