What is ReCommerce? How is it different from Online Classifieds?

ReCommerce (also known as Reverse Commerce or Re-ecommerce or Reverse Marketplace) is a practice of purchasing and selling of old goods over an e-commerce platform set up just for this purpose. Re-commerce companies actually buy the obsolete and undesired products, refurbish them, and reintroduce them in


Cross Promotion Definition, Benefits, Examples and Ideas.

We’ve witnessed Cross Promotion ever since we’ve learned to read and recognize. The term might be new to us but the concept isn’t. For example – Cross Promotion Cross Promotion is a marketing technique which involves promotion of other product(s) targeted to the customers of


Candy Crush Success Case Study | Marketing + Psychology = Success.

Other Games will come and go, but Candy Crush goes on forever. Launched in 2012, Candy Crush reported a total of 409 million active users at the end of June 2016. The free mobile video game with no advertisements and whose 70% of the people on


40 Powerful Facebook Statistics and Facts for Marketers

Facebook, world’s favourite social media network, with around 1.13 billion daily active users is the perfect choice for any business interested to tap the social media market. But to tap it for Facebook Marketing, one must know about the latest Facebook statistics. Facebook Statistics and


Facebook Business Model – How Facebook Makes Money?

With around 1.13 billion daily active users and 17.93 billion revenue in 2015, Facebook is the most loved social networking website all over the world. Not just this, world’s second most loved social media network, Instagram, is also a Facebook company. But how, despite of so


Font Psychology – Use Right Typeface for Logo Designs and Branding

Communication isn’t limited to oral transfer of information. It also require words to be written and understood. This ’understood’ part of the written communication is not just related to what is written and how it is written but there’s also a visual psychological aspect to


Everything you need to know about Facebook Marketplace

It seems like social media networking wasn’t enough for Facebook to keep those 1.71 Billion users engaged enough. Facebook has announced an addition to its business model with the introduction of Facebook Marketplace. It’ll now compete with the marketplace sector giants like Ebay and Gumtree. What