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Marketing Essentials

The Marketing Essentials section brings together a comprehensive collection of articles, research, and insights focused on marketing strategies, trends, and best practices. Delve into the world of advertising, digital marketing, content creation, and more, as you explore the diverse and evolving landscape of marketing techniques. Ideal for professionals, entrepreneurs, and enthusiasts alike, the Marketing Essentials section equips you with the knowledge to create impactful marketing campaigns and stay ahead of the competition in today’s dynamic business environment.

inbound marketing

What Is Inbound Marketing? [The Ultimate Guide]

by Bharath Sivakumar

Whether you are a small or a large enterprise, your dream of taking your business to … Read more

Categories Marketing Essentials
product-market fit

Product-Market Fit: What It Is & Why Is It Important?

by Aashish Pahwa

You had an idea. You developed a product based on that idea. You succeeded in getting … Read more

Categories Marketing Essentials
BUYER PERSONA

What Is Buyer Persona? [Ultimate Guide]

by Aashish Pahwa

Thrifty Tylor, Trendy Sally, and Discount Dolly are not just fancy names. They all represent different … Read more

Categories Marketing Essentials
growth hacking

Growth Hacking: An Actionable Guide

by Fesmina Faizal

If you’re an entrepreneur, there must be a lot of days when you thought of how … Read more

Categories Marketing Essentials
business strategy

What Is Business Strategy? – Components, Levels, & Examples

by Aashish Pahwa

Different businesses have different goals and take different routes to fulfil those goals. These routes constitute … Read more

Categories Marketing Essentials
Emotional Marketing

Emotional Marketing Explained: The Definitive Guide

by Deya Bhattacharya

Think of the last time you went to Starbucks. You likely ordered something off the menu … Read more

Categories Marketing Essentials
The decoy effect

The Decoy Effect Explained

by Kanishk Rana

What if Feedough changed its business model into a subscription-based business model where you’re offered 3 … Read more

Categories Marketing Essentials

Product and Brand Positioning Map

by Akshit Bagaria

A company’s position is the set of perceptions, impressions, ideas and feelings that consumers have for its … Read more

Categories Marketing Essentials
Competitive Strategies

Competitive Strategies – Addressing Competition & Driving Growth

by Akshit Bagaria

A typical market is occupied by multiple firms competing for the position of the market leader. … Read more

Categories Marketing Essentials
BCG MATRIX

What Is BCG Matrix? – Examples & How-To Guide

by Ananya Upadhyay

For a company with a big portfolio, it’s important to assess its product lines regularly to … Read more

Categories Marketing Essentials
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About Feedough

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