Guides

The Guides section is a treasure trove of information encompassing all facets of the business world. With an extensive range of topics covered, you’ll find detailed and practical resources to help you navigate the complex landscape of entrepreneurship and business management.
From launching a successful start-up and mastering marketing strategies to understanding financial management and optimising operations, our comprehensive guides cater to diverse interests and skill levels.
Continuously updated to stay relevant in the ever-evolving world of business, this section empowers you with the knowledge and insights necessary to achieve your goals and excel in today’s competitive market.

Business Guides

38 Tested Dropshipping Ideas

April 11, 2024by Aashish Pahwa
Dropshipping isn’t a new concept, but it has gained popularity in recent years due to the rise…
Hustle Guides

20 Easy Side Hustle Ideas

November 22, 2023by Ravpreet Kaur
In today’s fast-paced world, when dearness is just walking upward, every one of us seeks to ha…
Digital Marketing Guides

10 Proven Copywriting Tips

June 5, 2023by Ravpreet Kaur
One of the biggest challenges copywriters and marketers face today is readers’ attention span,…
Marketing & Sales Guides

The D2C Marketing Guide

May 29, 2023by Aashish Pahwa
A few decades back, if you asked a new company what kind of distribution channel they would use, the…
How To Guides

How To Make A Logo Online

May 11, 2023by Aashish Pahwa
So, you’ve started a business or brand and need to create an unforgettable logo that expresses…
Startup Guides

Hockey Stick Growth Explained

September 30, 2020by Aashish Pahwa
Over 96% of new businesses fail in the first 10 years. But in some cases, like Groupon, startup…
Human Resource Guides

20 Best Free Job Posting Sites

June 29, 2020by Bharath Sivakumar
Chatrooms and forums were among the first things to pop up on the internet when it first gained popu…
Marketing & Sales Guides

SaaS Marketing: A How-To Guide

June 5, 2020by Manavi Pandey
Have you, in the last five years, used a C.D., floppy drive, or a camera with a film tape? Probably …
Business GuidesDevelopment Essentials

How Do Courier Companies Work?

May 23, 2020by Bharath Sivakumar
Courier companies are similar to the usual mailing service – they help transport products & go…
Marketing & Sales Guides

The 10 Types Of Logos Explained

December 14, 2019by Aashish Pahwa
Humans are visual creatures. They have a remarkable ability to remember images and symbols. And this…
Hustle Guides

Are Bloggers Entrepreneurs?

January 13, 2019by Shubhangi Srinivasan
The rise of social media and internet has also led to an increase in the number of bloggers worldwid…
Business Guides

The Evolution Of Payments

July 20, 2018by Anuj Nawal
Every now and then I think about who invented money? Who conceptualized transactions? Well, we might…
Business Guides

Did QR Codes Really Fail?

May 18, 2018by Anuj Nawal
Do you wake up, watch the news and feel that you do not belong to this era? Is the society too primi…
Marketing & Sales Guides

How To Negotiate Like A Pro

January 20, 2018by Aashish Pahwa
As an entrepreneur,  you can evade taxes but can never avoid negotiations. Non-stop negoti…
Marketing & Sales Guides

The Attention Monetization

November 14, 2017by Aashish Pahwa
What does it mean to ‘Pay Attention’? But before answering this question, answer these- …
Startup Guides

10 Reasons Why Startups Fail

October 3, 2017by Aashish Pahwa
Startups are inherently riskier than established businesses. According to CB Insights, about 70% of …