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  • Categories
    • Guides
    • Brand Study
    • Essentials
      • Startup Essentials
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      • Branding Essentials
      • Product Management
  • For Startups
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Essentials

What Is Retail Marketing? – Functions, Importance, Strategies

by Aashish Pahwa
RETAIL MARKETING

Let’s gather some data. Wear some comfortable clothes and go … Read more

Categories Marketing Essentials

What Is Disruptive Innovation?

by Nitya Shukla
Disruptive Innovation

Uber. A company that turned the industry upside down with … Read more

Categories Guides, Startup Essentials

Transitioning Into Product Management From Other Roles

by Sourobh Das
Transitioning Into Product Management From Other Roles

Have you been feeling stuck in your role for some … Read more

Categories Product Management

What Is Mobile Marketing & Why Is It Important?

by Aashish Pahwa
MOBILE MARKETING

You need a more customer-centric, customer-controlled, and technologically up-to-date marketing … Read more

Categories Marketing Essentials

What Is M-Commerce? | The Rise Of Mobile Commerce

by Aashish Pahwa
M-COMMERCE MOBILE COMMERCE

50% of the users visit Feedough on their smartphones, 47.37% … Read more

Categories Startup Essentials

Customer Relationship Management: The Ultimate Guide To CRM

by Aashish Pahwa
customer relationship management

Thanks to the ever-increasing competition, wooing customers is now a … Read more

Categories Management Essentials, Marketing Essentials

Apparel Marketing: A Pervasive Force

by Abhishek Shridhar
APPAREL MARKETING

Look Down! Look Up! Look to your left, then right … Read more

Categories Guides, Marketing Essentials

Elevator Pitch: What Is It And How To Craft One?

by Aashish Pahwa
elevator pitch

Suppose you’re in an elevator and suddenly bump into your … Read more

Categories Startup Essentials

Initial Coin Offering (ICO) vs. Initial Public Offering (IPO)

by Aashish Pahwa
ico vs ipo

Throughout the short history of cryptocurrency, we’ve been introduced to … Read more

Categories Guides, Startup Essentials

What Is Social Marketing?

by Aashish Pahwa

Ever since the term was coined by Philip Kotler and … Read more

Categories Marketing Essentials
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