What is STP Marketing? – The STP Model Explained
Today, several businesses make the mistake of commencing their marketing without a plan or target audience … Read more
Aashish Pahwa
Education:
A startup consultant, digital marketer, traveller, and philomath. Aashish has worked with over 20 startups and successfully helped them ideate, raise money, and succeed. When not working, he can be found hiking, camping, and stargazing.
What Is Pay As You Earn (PAYE)?
Taxes are a huge part of our lives; there’s no escaping them. Be it in developing … Read more
Bootstrapping Vs Funding: What’s Better For Your Startup?
Just getting an idea for a business is hard enough – but once you’ve got that … Read more
How Do Digital Payments & Cryptoassets Benefit Small Businesses?
Small businesses are the backbone of any economy. They are the risk-takers, the job-creators, and the … Read more
How To Make Money Watching Advertisements? – A Guide
Advertisements are annoying, and we all tend to skip them whenever we can. But what if … Read more
A Detailed Guide To Using Twitter For Business
Twitter isn’t your usual social network. It’s not like Facebook, where you can just post pictures … Read more
How To Build A Sales Funnel For Your Business?
Customer acquisition is much like dating. It happens in stages. It starts with the customer being … Read more
12 Important Lessons From Failed Startups
No business is inherently future-proof, no matter how big or small it may be. At some … Read more
Business Process Outsourcing (BPO): Definition & Examples
A business process refers to a set of activities or tasks that are carried out in … Read more
Startup Due Diligence: Guide For Entrepreneurs
Finding an investor is hard. Convincing him to invest in your startup is harder. But the … Read more
